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The gourmet beans are shipped from around the world and arrive vacuum-packed at the recipient's door. Choose from 1 bag to 3 bags per month and choose your roast: French roast, Colombian, hazelnut, and other delicious blends. You can join for 1 to 12 months Great for corporate gifts, friends, gourmet bean lovers, and that picky, hard to please cousin. Sounds like an awesome gift.
And it is a wonderful gift, but there are a lot of decisions. First off - do you make it a social pleasing gourmet coffee? Do you go Fair Trade or not Fair Trade? Do you go Song Bird Certified and Ran Forest Aliance or not? Do you go Organic or Not? And now a few gourmet coffees even support this charity or that - some even help homeless children. So where do you start? It seems like it's a great gift and why not help someone too.
So let's start with Fair Trade. I highly recommend Fair Trade but let's be very careful and choose the right Fair Trade. To be Fair Trade all a company has to do is pay over $1.50 per pound for the coffee. Amazing how many US companies are Fair Trade but actually only pay a higher price for bad coffee and then use the Fair Trade Logo to charge consumers a higher price. So please check out the Fair Trade Company - over 85% are bogus. Look at their web site and find their Fair Trade program. Most won't have one documented so don't buy from them. They should have direct documentation of helping a single farmer. And if you don't feel good that it is a true Fair Trade then go to the "charity supported" coffee. They in general will be doing a lot more for a lot more people and are much more trust worthy.
The Song Bird or Tree Shade Certification is even more bogus. Look at the companies that have this certification. The thing is most are importers and not the coffee farmer so they have no control over if a tree is cut down or not. Even worse there is no administration or watch dog. So you could be Song Bird certified today and cut all your trees down tomorrow for lumber and still have your Song Bird certification intact. Again it's just a bad marketing ploy to help people feel good about their coffee.
So you picked the charity coffee helping homeless children now what? It's time to pick the roast i.e. picks the flavor you think will appeal most to your gift recipient. Roasting brings out the aroma and flavor that is locked inside the green coffee beans. A green bean has none of the characteristics of a roasted bean. It is soft and spongy to the bite and smells green, almost 'grassy.' Roasting causes numerous chemical changes to take place as the beans are rapidly brought to very high temperatures. When they reach the peak of perfection, they are quickly cooled to stop the process. Roasted beans smell like coffee, and weigh less because the moisture has been roasted out. They are crunchy to the bite, ready to be ground and brewed.
Within the four color categories, you are likely to find common roasts as listed below. But it is a good idea to ask before you buy. There can be a world of difference between roast types, But there are four main roast types: Light, mild, medium and dark roast. The longer it roast the darker the color, the darker the color the more flavor but also as it gets too dark, bitterness starts showing up too. Summary: Light Roasts -- light brown in color. This roast is generally preferred for milder coffee varieties. There will be no oil on the surface of these beans, because they are not roasted long enough for the oils to break through the surface. Other names of Light are Half; Half Light or Light City the Mild/ Medium Roasts -- medium brown in color with a stronger flavor, and a non-oily surface. This roast is often referred to as the American roast because it is generally preferred in the USA. Another common name is Breakfast Blend.
The Medium Roasts -- rich, darker color with some oil on the surface and with a slight bittersweet aftertaste. Sometimes they are also called a House roast or a Signature Roast. Dark Roasts -- shiny black beans with an oily surface and a pronounced bitterness. The darker the roast, the less acidity will be found in the coffee beverage. Dark roast coffees run from slightly dark to char and the names are often used interchangeably which can be very confusing. Be sure to check your beans before you buy them! Varieties of the dark are called Italian, Espresso, New Orleans, Continental, High, European, Vienna, Viennese, French, or Dark Negro. These are full bodied full flavor coffee.
Now all you have to do is choose which country of coffee you want. And since this is a gift I recommend you go with a consistent and flavorful but smooth coffee. I urge you to choose either a Columbian or Costa Rican or Brazilian gourmet coffee. All are very rich with no aftertaste or bitterness. Any other country will work but you never know which flavor you are getting and the consistency is less than desired.
So the monthly delivery or coffee club is an outstanding gift and gives you many options to choose from. Hopefully you can use these choices to make a nice gift and to help mankind too.
George "Boake" Moore is an IT Sales engineer by trade and founded a non profit company called Mission Grounds Gourmet Coffee
http://www.missiongrounds.com - It donates all its profits to helping orphans and homeless children. We currently are building schools in rural China, orphanages in South America; and supporting orphans in Russia and Africa. Lets make the world better -George "Boake" Moore and Mission Grounds Gourmet Coffee
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Light hearted article about our special relationships with chocolate. Chocolate is popular for one reason, and one reason only. We love it! and sometimes our love for it can result in quite irrational behaviour.
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