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  • Getting Your Potential JV Partner to Say Yes
    One of the most challenging tasks that you will have in forming a joint venture is not finding the right partner, but making the pitch and getting them to say ?yes? to your proposal. JVs are not the usual business paradigm that many entrepreneurs and business owners are accustomed. Whether it is a lack of knowledge or experience of JVs, other business owners may be doubtful and unconvinced of the benefits a JV can bring to them.

    Date of Article: 03Jul2009
    Category: Business - General
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  • 3 Key JV Partner Identifiers
    In our quest to develop the perfect small business, we as entrepreneurs often ask ourselves what we can do to make running a business easier. We find we like to play our strengths, be it in sales or managing employees, and we spend less time on the tasks we despise, perhaps accounting or marketing. By asking the question, we may discover that a joint venture is a perfect way to rid ourselves of the struggling tasks.
    Date of Article: 28Jun2009
    Category: Business - General
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  • Getting Your Potential JV Partner to Say "Yes"
    One of the most challenging tasks that you will have in forming a joint venture is not finding the right partner, but making the pitch and getting them to say "yes" to your proposal. JVs are not the usual business paradigm that many entrepreneurs and business owners are accustomed. Whether it is a lack of knowledge or experience of JVs, other business owners may be doubtful and unconvinced of the benefits a JV can bring to them.
    Date of Article: 24Jun2009
    Category: Business - General
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  • How to Build an Irresistible JV Offer
    If you are convinced that a joint venture can lead to great profits and other benefits, you may be on the hunt for a potential JV partner. You have the enthusiasm, the spark, and the drive to make a joint venture work. However, the only thing missing is a partner. If you are going to recruit a JV partner to join your venture, you need to build an irresistible offer.
    Date of Article: 19Jun2009
    Category: Business - General
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  • Are You Ready For a Joint Venture?
    Joint ventures have long been touted as a smart and potentially prosperous business strategy. Working in tandem with another business can bring big profits and open successful new markets. But before you ever consider approaching another business for a joint venture, you must determine whether you and your business are ready.
    Date of Article: 17Jun2009
    Category: Business - General
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  • Developing Your JV Marketing Message
    Your joint venture is a great way to expand business and experience additional revenue with less work. However, in order to access additional revenue, you need to tap into existing and potentially new markets with your JV offering. Your marketing message is one of your key strategies that will determine whether your joint venture is a success or not.
    Date of Article: 12Jun2009
    Category: Business - General
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  • 3 Important Strategies for an E-Business JV
    There are at least a million and one ways to form a joint venture and work together in business. One of the fastest-growing business fields is e-business or online commerce. With an e-business, you can work with virtually any potential JV partner anywhere in the world to develop, maintain, and grow your online presence and profits.
    Date of Article: 11Jun2009
    Category: Business - General
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  • Protecting Yourself When Forming a JV
    Pursuing a joint venture is a great business strategy that could result in lasting profits and friendships. However, as much as we like to trust other people, especially those with whom we do business, you should always approach a potential JV partnership with a mindset of protecting yourself and your own business.
    Date of Article: 05Jun2009
    Category: Business - General
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  • 4 Winning JV Competitive Strategies
    Building a successful joint venture requires strategy. However, there is a process, which you and your JV partner must follow in order to create a winning competitive strategy against current and potential competitors. Read on to find out how your JV can stand apart from the crowd with a winning competitive strategy.
    Date of Article: 03Jun2009
    Category: Business - General
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  • Popular Joint Ventures That Work
    All around our economy, we find evidence of successful joint ventures. Look in the newspaper. Watch it on the news. Find it on billboards and advertisements. The most popular JVs have exerted a large influence on our society, our economy, as well as technological developments.
    Date of Article: 30May2009
    Category: Business - General
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  • Use Your JV to Create a Customer Value Solution
    Your joint venture is not just a way to make work easier for you and your JV partner. You have joined forces to benefit your mutual customers. This ultimately translates into shared JV success. When you focus your JV efforts to satisfy customer needs, you must create a Customer Value Solution (CVS) that will first identify customer problems and needs, and secondly, develop effective and innovative solutions that meet those needs.
    Date of Article: 22May2009
    Category: Business - General
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  • 5 Tips That Keep Your JV Relationship Healthy
    As with any relationship between spouses, friends, relatives, and even co-workers, your relationship with your JV partner requires that you continually develop and nurture it so that you both feel confident, supported, and satisfied with your endeavor. That means after you both agree on a JV partnership and put your strategy in motion, there are relationship obligations you must perform to keep your JV partnership healthy and happy.
    Date of Article: 14May2009
    Category: Business - General
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  • 5 Secret JV Strategies for Success
    When you think about a successful joint venture partnership, you probably know the already proven success strategies, such as shared customer contacts, bigger markets, and bundling products/services. But most entrepreneurs and small business owners miss some of the other obvious JV strategies that can lead to cost savings and more revenue.
    Date of Article: 12May2009
    Category: Business - General
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  • How to End a Joint Venture Painlessly
    During your ongoing business dealings, you may find that your markets change, your customers grow and diversify into other demographics, and even your products or services may modify into something new. This can also be the case for your joint venture partner's business as well.
    Date of Article: 06May2009
    Category: Business - General
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  • Benefits of an Online Joint Venture
    You have an online business that you started from scratch. It has grown steadily over the last few years, and you make a small profit from your endeavors. However, it hasn't grown as quickly as you first imagined, and the profit isn't enough to pay your Internet bill each month, but not your rent and other essentials. Is there a way to expand and grow your Internet business with another online partner?
    Date of Article: 27Apr2009
    Category: Business - General
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  • Should You Test Run Your JV Partnership?
    Forming a joint venture partnership can be a big step for many entrepreneurs and business owners who have made their own empire all by themselves. However, if you are a delegation-style business owner, you may have reservations about entering into a JV with another business owner.
    Date of Article: 22Apr2009
    Category: Business - General
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  • Your Joint Venture is a Strategic Alliance
    What is a strategic alliance? It is an alliance between two or more entrepreneurs or business owners who work together in a strategic fashion for mutual benefit. It is a double "win" arrangement that is based on a solid joint relationship.
    Date of Article: 17Apr2009
    Category: Business - General
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  • Know the Character of Your Potential JV Partner
    Before you solidify a potential joint venture partnership, keep in mind some of the inherent human natures that could hinder your success. Joint ventures are a great way to increase your profits and reach new markets. But with the wrong person, you could face heartache and aggravation.
    Date of Article: 10Apr2009
    Category: Business - General
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  • 3 Things That Help With Joint Venture Success
    Joint ventures can be a powerful business strategy to help increase your profit, market share, and position in your industry. With the right leverage of time, experience, and resources of your joint venture partner, you can not only benefit your company, but also provide higher value to your customers.
    Date of Article: 08Apr2009
    Category: Business - General
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  • Personality Traits That Help Resolve JV Conflict
    Within any partnership, there will be conflict. That's simply a natural facet of relationships. Hoping for zero conflict in a joint partnership is storybook thinking and can get you in trouble when disagreements arise, especially when two or more entrepreneurs with big dreams and egos are put together.
    Date of Article: 03Apr2009
    Category: Business - General
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  • 4 Steps for Resolving Conflict in a JV Partnership
    Along the path of your joint venture, you are likely to experience a difference of opinion and possibly conflict in the methods of your JV business plan or strategy. Conflict can lead to dissolution of the partnership if not handled properly. However, if you and your JV partner take an approach to conflict resolution using these tactics, you may well continue on your way to great success.
    Date of Article: 01Apr2009
    Category: Business - General
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  • Developing Innovative Strategies in Your JV Partnership
    When you form a joint venture partnership with another entrepreneur, you are not just simply agreeing to paddle together in the same boat; you are essentially developing better paddles, and perhaps even a better boat. Innovation in your JV can result in great success through your shared expertise, resources, and contacts. Your job is to discover the innovative ways to harness your individual strengths to come up with a strategy for success.
    Date of Article: 27Mar2009
    Category: Business - General
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  • Create Leadership Synergy with Joint Ventures
    Who's in charge here? When you form a joint venture with another entrepreneur or business owner, you agree to share resources and expertise in attaining a business goal. Usually the goal involves monetary profit, and thus, there is much at stake in how the goal is reached.
    Date of Article: 25Mar2009
    Category: Business - General
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  • Your Character and Ethics Create a Strong Joint Venture Bond
    Becoming a successful entrepreneur requires many skills: creativity, tenacity, diplomacy, and an arsenal of patience to make it all come together and work. However, you, as an entrepreneur, do not have to go it alone. That doesn't mean you need to acquire a full partner in your business. But you can achieve even more success through joint ventures.
    Date of Article: 18Mar2009
    Category: Business - General
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  • Are You Leveraging Your Time With Joint Ventures?
    Though it may be common sense to most, some entrepreneurs and small business owners tend to forget that their time is valuable. Why do so many waste time performing administrative activities or mundane tasks that do not fully utilize their talents and skills as a salesperson or business producer?
    Date of Article: 13Mar2009
    Category: Business - General
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  • The Importance of Trust in Your Joint Venture
    A joint venture can open up new lines of business and additional streams of income for you by accessing larger markets, producing more and better products through shared technology, and ultimately increasing revenue. The benefits can be great, but in order to make a joint venture successful, you must have trust in your JV partner.
    Date of Article: 10Mar2009
    Category: Business - General
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  • How to Form a Joint Venture Marketing Business Plan
    The hard part about joint ventures is the actual work in convincing a potential JV partner about the merits of the venture. Once you have a JV partner in hand, the next step is communicating together and working toward forming a solid business plan that will guide you to success with the venture.
    Date of Article: 06Mar2009
    Category: Internet Marketing/Online Business
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  • 4 Powerful Joint Venture Advantages
    A joint venture can sometimes seem like more work than it's worth. However, business owners who think in this manner probably have the wrong mindset to be in business in the first place. A savvy business owner will be constantly looking for ways to improve business placement and revenue, as well as find advantages that set his or her business apart.
    Date of Article: 26Feb2009
    Category: Business - General
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  • Don't Try to Beat Them - Joint Venture with Them
    The old business strategy, "If you can't beat 'em, join 'em," can be so true for a joint venture. Business owners want to succeed in keeping their business sustainable and growing. And usually the biggest obstacle for a business is competition. But do you view your competition as that which must be conquered, or have you really taken a look at your competition and analyzed how you can work to increase profits together?
    Date of Article: 24Feb2009
    Category: Business - General
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  • Achieve Exponential Profits with the Right Joint Venture Deal
    Is your small business making just enough to stay afloat and provide you with a livable salary? Perhaps you haven't analyzed your product potential well enough. There may be a joint venture that can take your small company from a neighborhood business to national exposure with exponential profits.
    Date of Article: 20Feb2009
    Category: Business - General
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  • Core Joint Venture Strategies That Work!
    We have been stressing the potential overwhelming success of joint venture business. A successful JV is not one that is approached by all parties in a lazy fashion. Creativity and earnest work is essential in making a JV work for all parties.
    Date of Article: 05Feb2009
    Category: Business - General
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  • How To Be A Joint Venture Matchmaker
    A good joint venture marketing partnership creates a type of synergy that benefits both parties in greater ways than going solo. One could say that the sum of a JV is greater than the individual parts. How is this so? Using the right marketing techniques together in a combined effort just makes sense if it saves money on the budget and generates more revenue.
    Date of Article: 03Feb2009
    Category: Business - General
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  • Take Your Joint Ventures Global
    Forming a joint venture partnership is a great way to combine efforts, resources, and ideas to make greater sales for both parties. The more people you reach with your JV effort, the more likely that your sales will improve. Why not make a global JV partnership and have access to potentially millions of people in another country?
    Date of Article: 28Jan2009
    Category: Business - General
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  • Tapping Into New Client Networks Through Joint Ventures
    Being a joint venture partner has many benefits to you and your business. When you enter into a joint venture agreement, you agree to share strengths, creativity, and efforts for the prosperity of all parties. However, what are the main benefits of the teamwork and cooperation between joint venture partners?
    Date of Article: 23Jan2009
    Category: Business - General
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  • What Do You Have to Offer a Potential Joint Venture Partner?
    A joint venture can result in changes to your own business, or require you to build on the resources you already have in place to make the venture a success. However, it's important to have a strong strategy and know where your strengths can best be utilized before taking on such a partnership.
    Date of Article: 22Jan2009
    Category: Business - General
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  • Recognize the Potential for a Joint Venture
    Part of becoming a successful entrepreneur and business owner is recognizing opportunity and the potential for opportunity. Advantages abound for those who are savvy and keep their eyes and ears open for a chance to combine forces and form a joint venture partnership. A joint partnership can open up new revenue streams and expand your branding opportunities as well.
    Date of Article: 18Jan2009
    Category: Business - General
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  • Why Joint Ventures are Worth Your Time
    If you are an entrepreneur who wants to expand your business, then a joint venture option can be a big winner for both you and your potential partner. Remember that entrepreneurship involves being creative and forming new business ideas and promotions. You don't have to do it all by yourself.
    Date of Article: 16Jan2009
    Category: Business - General
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  • Consider Collaborating With Other Business Owners for Increased Profits
    Let's say you have a successful Internet business with a successful e-marketing platform, and you feel you have good relationships with existing customers and fair success at gaining new business but then you hear about Collaboration Marketing and you wonder why all the hype? Why should you consider changing anything or expanding in a new direction?
    Date of Article: 06Jan2009
    Category: Business - General
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  • Relationship Marketing: A Brief Overview
    The relationship marketing strategy developed from the direct response marketing campaigns popular in the 60's, 70's and 80's. These campaigns emphasized the importance of customer retention and continued customer satisfaction, rather than an emphasis on individual transactions, and per-case customer resolution.
    Date of Article: 30Dec2008
    Category: Business - General
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  • Social Networking as Part of Relationship Marketing
    If you're doing business in the eCommerce universe, it's vital to build a strong network of relationships with your clients. Exploring social networks, as a way to form new or expand upon existing business relationships will be worth investigating, if your business has not yet done so.
    Date of Article: 26Dec2008
    Category: Business - General
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  • Relationship Marketing: Tips for Getting Started
    Simply put, relationship marketing is the strategy of building strong, loyal and committed relationships with your client base. Often in striving to gain media visibility and recognition, businesses temporarily forget or overlook their most important marketing resource, your business relationship with people!
    Date of Article: 24Dec2008
    Category: Business - General
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  • Re-Evaluate Your Marketing Strategy
    Is relationship marketing a key element in your marketing strategy? If not, it's time to re-evaluate on how you spend your marketing budget. Businesses typically spend 80% of their marketing dollars on the pursuit of new customers in an attempt to gain new business, yet this generally does not result in an 80% increase in sales.
    Date of Article: 19Dec2008
    Category: Business - General
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  • Collaboration Marketing for Your Business
    Developing a strategic marketing plan is crucial in raising awareness for your business. If consumers don't know about your company, it's very difficult for them to buy from you. The art of successful marketing is largely about letting the public know how and where to find you.
    Date of Article: 17Dec2008
    Category: Business - General
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  • Practical Ways to Joint Venture
    Business owners have to be creative when it comes to cost effective ways to promote a product or service. Advertising has its place, but it is critical that any advertising and marketing efforts have a return on investment. Joint ventures are an extremely effective and low-cost way to market your business and increase profit.
    Date of Article: 17Dec2008
    Category: Business - General
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  • Creating Profitable Joint Ventures
    Joint ventures are a powerful tool to increase your profit, visibility and market share. You can leverage the time and resources of all parties involved and when done properly, bring increased value to the customer base of each business partner within the joint venture.
    Date of Article: 17Dec2008
    Category: Business - General
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  • Collaboration Marketing: Tips and Challenges
    To maintain a successful business, it is important to develop a strong and integrated marketing strategy. Some small business owners are hesitant to embark on a collaboration marketing strategy however; there are a few points to keep in mind that will make it a strategy with beneficial elements for your business.
    Date of Article: 04Dec2008
    Category: Business - General
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  • Giving the Unexpected to Your Customers
    In a relationship marketing platform, creating long-term relationships with customers is an integral part of a successful marketing strategy. Building strong affiliations and contacts through superior customer service is the first step towards a successful marketing platform.
    Date of Article: 29Nov2008
    Category: Business - General
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  • Benefits of Collaboration Marketing 101
    The Internet has revolutionized the ease with which companies do business, and how they stay connected to other businesses and their clients. Customers are more connected than ever before, which empowers them in a way that didn't previously exist before the invention of the Internet, creating a shift in the traditional balance of power.
    Date of Article: 04Jul2008
    Category: Business - General
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  • Steps for a Successful Collaboration Marketing Program
    Collaboration marketing is a specialized niche of relationship marketing—where, simply put, the relationships that a business has with its customers and/or clients is developed for long-term sustainability. With the success of Internet businesses, competition for customers is fiercer than ever. Distinguishing your business from others by developing strong relationships with consumers is one strategy for securing clients.
    Date of Article: 02Jul2008
    Category: Business - General
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  • Psychological Marketing: Part of your Strategic Marketing Plan
    Psychological marketing focuses on understanding how and why people make the product choices that they do, as well as taking into account social and environmental variables that affect people's choices. Understanding psychological marketing, and doing a bit of your own market research in this area, is an integral part of a successful strategic marketing plan.
    Date of Article: 25Jun2008
    Category: Business - General
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  • Strategic Marketing vs. Tactical Marketing
    Most businesses have both a strategic marketing plan and a tactical marketing plan, and it is important to keep these two platforms separate. People often mistakenly assume that when you talk about marketing, you're speaking of "tactical" marketing, which consists of placing ads, generating leads, sending out mailers and brochures, etc. However, strategic marketing focuses on the message and communication of the message.
    Date of Article: 20Jun2008
    Category: Business - General
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  • Viral Strategies for Internet Marketing
    Viral marketing is a strategy that encourages your business to carry a marketing message via e-mail, and to partner with other businesses, which will attach your marketing message to their emails. This is ultimately another form of collaborative marketing for your company, but one that lends credibility because your message is passed on through other companies.
    Date of Article: 18Jun2008
    Category: Business - General
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  • Advertising Formats for Internet Marketing
    The format of an advertisement refers to its type and the position it occupies on a page. Web based advertising formats are most similar to the types used in traditional print media advertising because of the visual medium of both. There are a variety of advertising formats to consider when you are looking to strategically market your business.
    Date of Article: 13Jun2008
    Category: Business - General
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  • Email Strategies for Strategic Marketing
    If you run an online business, you already know that email is an essential portion of how you do business and communicate with customers - a veritable lifeline to your client base. There are several email strategies, besides the overused spam and direct mail, which will help you reach potential new clients, inspire them to want to reach you, and to build stronger relationships with your existing clients.
    Date of Article: 12Jun2008
    Category: Business - General
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  • Focus Your Energies by Forming a Joint Venture
    Doing what you do best - and only what you do best - is the ideal situation for everyone. For example, if you make an excellent widget, then you want to keep perfecting those widgets, not deal with the online sales and shipping of your widgets. Or, if you are a writer of children's books, you want to focus on the illustration - not on the distribution and marketing of your books.
    Date of Article: 06Jun2008
    Category: Business - General
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  • The Powerful Value of Personalized Marketing
    Web based marketing strategies are based on the trends set by traditional broadcast advertising tools: commercials, radio spots, billboards and print advertising. These mediums are effective but broad ranging, which can be a bonus or a setback.
    Date of Article: 04Jun2008
    Category: Business - General
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  • Strategic Alliances with Marketing Professionals
    Among business professionals, the most difficult obstacle is taking the time out of running the business to market it. Of course, this is a catch 22 because if you don't take the time market your business, then there will not be a business to run.
    Date of Article: 30May2008
    Category: Business - General
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  • The Win-Win of Joint Ventures
    Forming a partnership with another company can be a great marketing injection into the revenues of your business. By combining your strengths, you will become a greater force in your industry. However, making it a win-win situation does require careful consideration.
    Date of Article: 28May2008
    Category: Business - General
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  • Strategic Marketing: Customer and Competition
    Knowledge of your competitors' marketing scheme and how they market their products is almost as important as being able to identify your prospective clients. There is a lot to be learned from studying a competitor, especially if they are a well established business with a solid marketing strategy.
    Date of Article: 23May2008
    Category: Business - General
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  • Savvy Tips for Effective Collaborative Marketing
    Traditional marketing techniques focus the center of attention on the seller and put the business owner in the position of power. Rather than owning the customer as is the strategy in most marketing schemes, collaboration marketing seeks to give the customer the perception that he is in the position of power - that the customer, in fact, owns the vendor
    Date of Article: 22May2008
    Category: Business - General
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  • The Alphabet of Collaboration Marketing
    We're all familiar with the concept of the "three R's" from our childhood days. These concepts now extend into the world of business. There are a few helpful letter shortcuts to help you remember some of the strategies for the highly effective collaboration marketing tool.
    Date of Article: 13May2008
    Category: Business - General
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  • The Who, What, When, Where, Why and How of Joint Ventures
    When two entities enter into an equal partnership, this is a joint venture. The essential defining factors of this union are equal risk and equal reward. That means that each party will divide the costs evenly, and will also share the profits. Later, we will discuss the different forms a joint venture can take. First, we will get a more complete understanding of a joint venture.
    Date of Article: 02May2008
    Category: Business - General
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  • Calculating the Right Strategic Alliance for Your Company
    A strategic alliance can significantly open your market opportunities, connecting you with a desired audience. Forming a strategic alliance should begin with taking an honest look the many aspects that make up your business ' and making sure the other partner fits those elements well. Finding the right strategic alliance is crucial.
    Date of Article: 30Apr2008
    Category: Business - General
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  • How A Business Architect Can Benefit Joint Ventures
    The term continues to grow in prevalence, but many people are still unfamiliar as to what a business architect actually does. Business architects are especially valuable to joint ventures because they bring together companies to create innovation. They essentially see the "bigger picture" between two companies and bring the corporations together to benefit all involve.
    Date of Article: 25Apr2008
    Category: Business - General
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  • Strategic Partnerships Are Like Marriage, How to choose them for Greater Success
    Are you married? Committed to a significant other? If so, you are living in a form of a strategic partnership. Both individuals bring something to the relationship that the other values and sees as being beneficial. It's similar in business. A strategic partnership should be a relationship in which both parties bring something to the relationship that each considers a valuable asset.
    Date of Article: 17Apr2008
    Category: Business - General
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  • Effectively Creating a Strategic Marketing Plan
    Strategic marketing is an excellent means of propelling your business to the next level of revenues. Indeed, the adage, "no man is an island" is particularly applicable in strategic marketing; the more islands you align yourself with, the greater your network, and the more powerful your revenue earning potential.
    Date of Article: 13Apr2008
    Category: Business - General
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  • Proposing a Joint Venture Offer that Cannot Be Refused
    Proposing a Joint Venture Offer that Cannot Be Refused Joint ventures are an excellent strategy for increasing your market reach and overall revenues. However, the question is, how can you entice a prospective partner to join you in a lucrative joint venture? Not everyone can see the big picture quite as vividly as you can ' and therefore, it is important to employ strategies to make sure you both are on the same page of excitement.
    Date of Article: 12Apr2008
    Category: Business - General
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  • Profitable Strategic Partnerships
    The longest lasting and profitable strategic partnerships are those in which each company brings something to the table that the other company lacks. There are certain situations in which it simply makes sense to form a strategic partnership.
    Date of Article: 04Apr2008
    Category: Business - General
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  • After You ~ Joint Venture Strategies with the Other Guy In Mind
    As an entrepreneur and business owner, it's a given that you are constantly thinking of ways to grow your business and increase your profits. Joint venturing is a great way to do just that. However, many times business owners approach the concept of the joint venture with a "what's in it for me attitude," as opposed to taking a look at what's in it for the potential joint venture partner.
    Date of Article: 02Apr2008
    Category: Business - General
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  • There's Strength in Strategic Alliances
    An alliance is really just a business-to-business collaboration. Some people use the term business networking when referring to alliances. Alliances are formed for many reasons. When you are a small business owner, it's important to understand that there is a strength that can be utilized by strategic alliances, which may be overlooked in light of developing new business and developing additional revenue streams.
    Date of Article: 29Mar2008
    Category: Business - General
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  • Joint Venture Your Way to the Top
    Joint ventures are a great way to team up with another company or person who is looking to achieve similar goals. By using your resources in a joint venture arrangement, you can save time and money in achieving your dreams.
    Date of Article: 26Mar2008
    Category: Business - General
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  • Increasing your revenues through Strategic Alliance Partnerships
    Strategic partnerships is a great way to increase revenue without significant out of pocket expense. Many small businesses offer a limited product line or service and find that while they have happy customers, the customers don't need to purchase the product or service on a regular basis - especially when it is not a consumable product.
    Date of Article: 21Mar2008
    Category: Business - General
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  • How to use Joint Ventures to benefit your Advertising
    A joint venture is a business enterprise undertaken by two or more persons or organizations to share the resources, expenses and profits of a particular business project. As we have previously mentioned, a joint venture can be formal or informal. In the case of most small businesses, informal agreements are the most common.
    Date of Article: 20Mar2008
    Category: Internet Marketing/Online Business
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  • The Rewards of Joint Ventures with the Big Players
    A joint venture is a form of partnership where businesses come together and share knowledge, market, and profits. The good news for small business is that large companies see value in partnering with smaller companies due to a small company's ability to maneuver quickly in the marketplace, while providing specialized expertise and unique market insight.
    Date of Article: 13Mar2008
    Category: Internet Marketing/Online Business
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  • Understanding the Core of Strategic Partnerships
    The definition of a strategic partnership is "a formal alliance between two commercial enterprises, usually formalized by one or more business contracts, but falls short of forming a legal partnership or, agency, or corporate affiliate relationship."
    Date of Article: 26Feb2008
    Category: Internet Marketing/Online Business
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  • 2 types of Affiliate Marketers - Why you need them both as Joint Venture partners
    If you are thinking about using an affiliate marketing program for your business, it might be wise to understand more about who the typical affiliate marketer is. Generally, affiliate marketers are entrepreneurial types who tend to take risks; they typically do not mind a trial and error method of succeeding in business. You might think of affiliate marketers as the pioneers of internet word-of-mouth marketing.
    Date of Article: 23Feb2008
    Category: Internet Marketing/Online Business
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  • Your Competitors Can Be a Resource - Propose a Joint Venture with them
    What do you think of when you hear the words ~ joint venture? Do you think of large corporations working on multi-million dollar deals? Or, you may see entrepreneurs engaging in partnerships that can share some or all of the following: intellectual property, assets, database, knowledge, and last but not least, profits.
    Date of Article: 21Feb2008
    Category: Internet Marketing/Online Business
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  • Affiliate Marketing: The New Word-of-Mouth
    Word-of-mouth marketing is by far the most cost-effective form of advertising a business can have. A friend telling a friend or acquaintance about your business is a bit like pushing a snowball down a hill. One friend tells another, who tells another, who tells another and soon, you've gained a valuable customer or two.
    Date of Article: 20Feb2008
    Category: Internet Marketing/Online Business
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  • How to Build Your Online Client List
    Creating a successful online business is not an easy endeavor, but your probability of success increases proportionately with the size of your online client list. Indeed, the larger the targeted email client list you have, the greater the chance they will turn into repeat customers.
    Date of Article: 13Feb2008
    Category: Internet Marketing/Online Business
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  • Marketing Counseling 101: Your Strategic Alliance Relationships
    As strategic alliances continue to grow in popularity, with small and large businesses alike, many people write asking me about the different types of strategic alliances available. Indeed, like all relationships, there are different ways you can structure your strategic alliance. Whether you want to keep it casual or prefer a committed, long-term relationship, there is a wide range of options when it comes to your strategic alliance.
    Date of Article: 12Feb2008
    Category: Internet Marketing/Online Business
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  • Booming Growth in Affiliate Marketing: What's Next?
    Affiliate marketing is an excellent source of promoting your business, building a great reputation and client base without having to spend extensive budgets on advertising. Companies ranging from LifeLock to Virgin Mobile and EuroStar have initiated very successful affiliate marketing campaigns - cementing the tremendous efficiency of this promotional strategy.
    Date of Article: 11Feb2008
    Category: Internet Marketing/Online Business
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  • Increase your marketing exposure with joint ventures
    Yes, you did read the title correctly. To grow your company's revenues, you should give away your products. The caveat is that the numbers of products you give away are minimal - but the exposure you receive in return is exponential. In fact, work together with several other joint venture partners, and your benefits increase tenfold.
    Date of Article: 08Feb2008
    Category: Internet Marketing/Online Business
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  • Capture Targeted Traffic with Joint Venture Marketing
    The underlying fundamentals of joint venture marketing are simple. You partner with a company and have them deliver your message to their customer base. In turn, your collaboration partner garners a percentage of your profits by expanding their asset offerings.
    Date of Article: 13Dec2007
    Category: Business - General
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  • Why you should be using “Collaboration Marketing” to grow your business quickly.
    Collaboration Marketing is an abstract mind-set used to describe a business building process that involves two or more entities (with similar, but non-competing products, services or ideas) that agree to contribute their existing assets (people, time, money, processes and resources) for the synergistic betterment of a newly formed relationship, business, or process.
    Date of Article: 01Jan2007
    Category: Internet Marketing/Online Business
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