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Article Directory :: Internet Marketing/Online Business Articles
One of the biggest feedbacks I’ve received from my subscribers is “how do I get my first website up, I do not know any HTML!”
I suspect this to be a main problem with many starting marketer who are not web designers or webmasters by practice, but would like to quickly get started making real money online.
Let me tell you this, do not avoid the problem, get down to some real work and learn all you can about creating websites because…
You need at least a website of your own if you’re serious about generating cash hand over fist on the Internet.
It doesn’t matter what you want to promote and sell online, your own website allows you to brand yourself, earn credibility and most importantly, capture interested people to build your own money-making opt-in list on demand.
Having your own website is extremely critical to your success on the Internet, so much so that I’ve decided to write this article so you’ll have no more excuses not to get one for yourself.
The good news is, you can get a great looking website up and running in 72 hours or less with the right set of tools, even if you do not have the time or desire to learn HTML.
There are several solutions on the market today. Some allow for greater customization than others, but each provides the end user a way to develop a web site with a minimum of hassle.
Let us look at them here…
==> Website Solution #1: WYSIWYG and Templates
WYSIWYG is an acronym for “what you see is what you get” and applies to “point and click” web editors which allow the user to design web pages visually.
These editors vary in complexity. Programs such as Dreamweaver or Micrososft FrontPage, for example, allows users to create complex templates from scratch as well as edit pre-made templates the user has purchased.
The fastest way to get started (and avoid spending too much time overcoming the learning curve on any program) is to find a pre-made template and drop it into your editing program.
You'll want to make multiple copies of the template and save each with the same name and extension as used on your site. For example: index.html, contact.html, about.html, etc..
Next, you can copy and paste your content directly onto the template. Use the formatting options of your wysiwyg editor to create headings, colored text and text formatting.
Finally, you can go through and update all of your internal links. Most programs allow you to click directly on a link or image and pull up a dialogue box where you'll paste in the link.
In order to make the process of uploading your site go smoothly, you'll need to lay out the structure of your site's remote directory in advance. In other words, you should have all of the directories you intend to use (eg, images, archives, products, etc) set up in advance.
If you use the 'remote mapping' feature of your editing program, you can copy this structure onto your local desktop. This will allow you to publish immediately to the remote server while keeping site structure in place.
Here are some recommended tools and template resources to get you started on the right foot immediately:
http://www.templatemonster.com
http://www.boxedart.com
http://www.hypertemplates.com
http://www.microsoft.com/frontpage
http://www.nvu.com
http://www.1site.info
Frankly with this WYSIWYG and template solution, you can create a website far easier and quicker than you imagine possible, it is almost a ‘no-brainer’ and if you can use Microsoft Word, you can get your own website up in no time at all.
==> Website Solution #2: Hosts with Online Website Builders
There are also tons of available web hosts which offer browser-based web building packages. Usually, these utilities come with a limited set of templates which you can choose from and fill with your content.
These editors function similar to text editors in terms of their available formatting and customization options.
The drawback with these editors is that your design options are limited to pre-selected templates. The advantage is that the method is super-fast.
All of your directory structure, image linking, and page linking is managed by the server-side software. You can publish and view your changes quickly – they show up live on site at the push of a button.
All you really need in this case is content. You simply drop it into the web based editor, make your formatting changes and you are ready to go.
Here are some of the hosts which offer online site building tools:
http://www.1and1.com
http://www.readywebsites.com
http://www.websitewizard.com
==> Website Solution #3: Outsource it
It is always a ‘time and money’ issue when you want to achieve your goals.
If you have the time learn what you need to learn and take the DIY approach. However if you lack the time but have the money to invest, you can simply outsource the development and creation of your website to professionals.
The crucial element in this approach is to select the right people to do the job. You must also be able to communicate your exact requirements clearly to avoid any misunderstandings or dissatisfaction of the finished project.
The three best places to get started on outsourcing your site creation and design are:
http://www.elance.com
http://www.rentacoder.com
http://www.guru.com
So the question is, “which option should you choose?”
If you just need a quick site with a couple of pages of content, then going with a “website builder” enabled host would be a good choice.
If you require more control and customization, then go with one of the desktop solutions to build a site that fits your needs. Both options are affordable and will get your site up and running in no time.
Finally, if you’re a busy or lazy marketer who wants good results fast without the time and effort normally required of the DIY route, outsourcing will be the most ideal solution…
It doesn’t matter which solution you use, all that really matters is you must get started immediately and do something constructive to get your website up!
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