Articles by Jim Edwards
- Advertising "Click Fraud" Rampant Online?
"Click fraud" occurs when, for whatever reason, an ad gets clicked by someone or something (usually an automated "bot" that simulates clicks) with no intention of ever buying anything from the advertiser. The sole intention of click fraud is to simply drain an advertiser's budget and leave them with nothing to show but an empty wallet. Published 22Oct2009, viewed 63 times
- Store and Share Huge Files - Fast And Free
With the ever-increasing popularity of sharing home-videos, mp3 audios, and other large files online, actually transferring those files to your customers, friends, and family presents a problem. To solve this problem, a new breed of website file transfer services has emerged to help the technically or time-challenged masses share their huge files online. Published 03Feb2009, viewed 121 times
- Jott.com Turns Your Words Into Action
Jott.com allows you to call their toll-free number, leave a 15 second message, and then receive an e-mail reminder with transcribed text of your voice message. FREE! Upgrading to Jott.com's premium services enables you to leave longer messages & integrate direclty with Outlook, Google Calendar, Twitter, & more. Jott.com makes it possible to communicate, remind yourself, make written notes, and organize your thoughts using your phone. Published 11Jan2009, viewed 127 times
- Virtual Desktops Double Your Workspace - FREE
Virtual desktops make it possible to enjoy the convenience of multiple desktops on your Windows computer screen, without the expense (or hassle) of using a multiple-monitor setup. Long enjoyed by Mac users and Linux fans, virtual desktops recently made it to Windows. Best of all, with free product releases by Microsoft and Source Forge, you can enjoy the advantages of a multiple desktop environment at absolutely no charge. Published 23Dec2008, viewed 193 times
- 3 Ways Anyone Can Use Online Video Immediately
Tools for making online video get more common every day online. The latest craze, Flip Video cameras, make it simple and fun to snap high-quality video clips and use them for business or pleasure. Despite the widespread popularity of online video, most people think online video is only for the super-geeky set. But, with an influx of free and low-cost tools, online video has never been easier for everyone to get in on the lights, camera, action! Published 30May2008, viewed 314 times
- 2 Online Titans Help Small Businesses Grow
I find it very interesting how the constant battle between "paid" and "free" plays out on the Internet. Two business models practiced by two of the Web's largest players seem to have found the right balance. Amazon and Google must know what they're doing, because they both generate billions of dollars in online sales. So if you want to grow your own small business, why not ride on the backs of giants! Published 29May2008, viewed 123 times
- 4 Cool FireFox Add-Ons You Need
FireFox often represents the browser of choice for those who either dislike Microsoft (for whatever reason), or want more flexibility and functionality in their browser, specifically in the area of add-ons (also know as "plugins"). Add-ons (little programs that enhance a web browser's functionality) can help you do everything from upload website files to speed dialing your favorite websites. Check out the free add-ons you can snag. Published 26Mar2008, viewed 333 times
- How To Save Time Online
One of the biggest problems anyone faces online involves too much to do and not enough time to get it done! I'm not talking about the casual Internet user who jumps online to check email, use Skype, or watch YouTube videos. I'm referring to the ever-growing number of people who use the Internet for much of their business activities. If you fall into that category, the following tips will easily help you save considerable time online. Published 04Mar2008, viewed 216 times
- 5 Fun Free Software Sites
I started writing this column way back in 1998 and one thing rates as true today as it did ten years ago: people love free stuff online. Free software tops the list of free things they love. People particularly love free software that solves annoying little problems, offers some fun, or saves them time and effort. If you own a PC, the following free software will help you save time, enjoy a little fun, and protect yourself and your computer too. Published 13Feb2008, viewed 178 times
- It's Open Phishing Season Again
The online scam technique known as "phishing" is not new. Phishing has plagued Internet users for several years now, but its effectiveness has caused the practice to grow to record levels among online criminals. Published 31Jan2008, viewed 198 times
- Recession-Proof Your Online Business
There's no denying the recession and that the economy may slow down and sales may slack off a bit. So, in order to prevent this possible downshift in the economic engine from affecting you, I offer the following advice to help recession-proof your online business. Published 22Jan2008, viewed 240 times
- Make Your Website More Mobi-Friendly
With so much surfing power now in the hands (literally) of millions of people, anyone with an online business can no longer ignore the importance of this growing mobile surfing audience. In my opinion, there's an expanding world of mobile users out there that most online business owners (myself included) neglect. Published 03Jan2008, viewed 209 times
- Cool Websites Nobody Knows About!
The following websites warrant a close look simply because they rate so darn useful! In fact, you might just want to tear this article out of the paper right now and put it up on your fridge -- because I know you'll need it sooner or later! Published 17Oct2007, viewed 224 times
- Hidden Psychology Behind Online Surveys
Simple surveys provide the fastest way to collect the information and marketing intelligence you need to make more sales. Whether you sell gift baskets, software, custom homes, ebooks, DVDs, personal services, or even antiques, accept the fact that surveys pave the way to increased sales online. Published 22Aug2007, viewed 211 times
- Four Lightning Fast Ways To Create An EBook
Do you want to know an interesting fact about books on the Web? People don't buy them for their intrinsic worth, just to, "own a book for their shelf". They want to buy a solution to a problem or in plain terms, they want a solution to something, now! That means your ebook creation doesn't need to run 300-400 pages. However, you probably don't want to get down into the 10-20 page length. Published 16Aug2007, viewed 243 times
- Make Big Bucks With REAL Surveys
In short, surveys tell you exactly what hundreds, even thousands, of people in your market want to buy from you. If you ask people questions the right way, most of them will happily answer and give you the data you need for your marketing. In short, "How any website owner can skyrocket buyer response, shortcut product development and massively increase profits virtually overnight using simple survey techniques". Published 15Aug2007, viewed 362 times
- Five Key Steps In Online Business Planning
Whether you're a seasoned veteran looking to expand an existing online business, a casual dabbler looking for a part-time income, or an offline professional wanting to expand your market online, the following five key steps will help you reach your goals. Published 01Aug2007, viewed 195 times
- What's New At Google Labs?
In their quest, the little elves at Google never seem to sleep and toil endlessly to bring us new gadgets and gizmos intended to make our lives better, both online and offline. These four latest free offerings from Google's Labs http://Labs.Google.com - will help you do everything from organize your thoughts to find the local pizza restaurant's phone number through your cell phone. Published 28Jun2007, viewed 204 times
- Is Email Ruining Your Life?
Recently I started reading a book with a seemingly improbable title, “The 4-Hour Workweek” by Timothy Ferris. Ferris makes a number of assertions about how we all, whether employed or self-employed, can work less and enjoy life more through leverage. He makes some excellent points and I’d encourage you to read the book. A couple of pages in the book, however, caused me to re-think one activity I engage in on an almost hourly basis – email! Published 21Jun2007, viewed 207 times
- 2 Cool Tools For Online Video
YouTube.com reportedly receives over 65,000 video submissions every day. Video sites crowd the TOP 10 most popular destinations online and web video frequently appears on national TV while sometimes breaking the news before the networks even know a story exists. But, have not fear, the following tools will help you drastically improve both the flexibility and enjoyment you get from online videos. Published 15May2007, viewed 288 times
- The Emperor’s New Clothes Online
People will use your fear of appearing stupid or different from others to drive your behavior. Sites like MySpace.com make it easy to find like-minded people to interact while Epinions.com make it hard for con-artists. However, reliance on third party references can backfire. When this happens, bad products, services, or ideas propagate because "everyone’s doing it" - exactly like the children’s tale of "The Emperor’s New Clothes." Published 05May2007, viewed 281 times
- Webinars - The Future Of Online Marketing
Webinars - Now imagine if you could bring together up to a thousand people in one place to teach, demonstrate, sell and interact - all without anyone leaving their home office. Well you can, and this technology is called a "webinar!" Though webinar technology existed for almost a decade, it remained strictly the domain of well-funded companies. However, advances in technology now place these powerful webinars within reach of anyone. Published 04May2007, viewed 302 times
- True Online Video Arrives This Year
True online video arrives this year because we'll finally have access to a distribution system with the power to bring full-screen streaming video to your computer screen (Joost.com) and the ability to easily purchase content over the Internet to play on regular TV sets (TiVo and other digital recorders). Published 14Mar2007, viewed 304 times
- 5 Cool Time-Saving Shortcuts for Windows
Well, over the years I've discovered a few shortcuts that rate extremely handy for saving time, recovering from mistakes, or avoiding effort. Now, a few geeks among us may immediately say I could have read the manual to discover these instead of tripping on them over the years, but that would take out all the fun! Published 08Feb2007, viewed 463 times
- Home Broadband Use Now Over 75%
According to a recent Nielsen-Netratings.com release, over 3/4 of all U.S. home Internet users connected at broadband speeds during November, 2006. That figure increased 13%, up from 65%, just one year ago. This increasingly widespread adoption of broadband access means that American's with internet access spend more time online than ever before, especially compared to dial-up users. Published 24Jan2007, viewed 242 times
- Recycle Traffic For Increased Web Profits
As the Web grows and online promotion gets more popular among even small businesses, the cost of online advertising continues to rise. In the last 18 months, any online business owner will tell you that it now takes a lot of work, time, and money to bring a visitor to your site for the first time. Smart marketers know that it rates a lot easier and cheaper to "recycle" visitors for a return visit than to attract them in the first place. Published 16Jan2007, viewed 356 times
- Will Widgets Invade Your Desktop?
As the computer world grows increasingly complex, anyone or anything that removes clutter from your desktop (or your mind), save you time, or eliminate effort rates a closer look. Widgets, small specialized programs that typically run in the background while you do other things on your computer, may just hold the key to claiming back those lost seconds and minutes that add up over time. Published 10Jan2007, viewed 358 times
- The Ten Web Site Commandments
"What makes a good web page?" You, like any serious website operator, want to know how to create and maintain the best possible website that nets you the most sales and subscribers. The following "commandments" represent the ideals towards which every new or existing website or minisite should aspire. Published 19Sep2006, viewed 357 times
- Online Temptation Blocker
In a business context, computers and Internet access represent the ultimate double-edged sword that requires discipline and self-control when it comes to the endless possibilities of how to spend your time. Now, for all of us who fall into the category of needing a tad more will-power to stay on task, help arrives in the form of a free software app for PC called "Temptation Blocker." Published 25Jul2006, viewed 361 times
- 6 Surefire Ways To Squeeze Maximum Sales From Your Website
If you operate a website and want to squeeze maximum revenue from it, the following 6 tips will kick-start your efforts. Since no formula exists, you should constantly test and tweak for new ways to squeeze more money from your sites. Published 18Jul2006, viewed 393 times
- Yahoo! Jumps On Video Bandwagon
Despite Google's "Wall Street Darling" status, Yahoo! still rates as the most popular cyber-destination, getting more visitors than any other single website on the Internet. With the recent surge in production and consumption of online video, it's no wonder that Yahoo! wants a piece of the action, especially with the intense interest from marketers eager to find the best way to cash-in with video advertising. Published 07Jul2006, viewed 344 times
- Double Profits With Same Website Traffic
Every serious online business owner eats, sleeps and breaths targeted traffic to their website. They spend the most money and time trying to attract first-time visitors to their sites in hopes of generating new sales and subscribers. But, believe it or not, it’s easier to increase your income by simply selling more of the visitors you already get than trying to chase down more traffic. Published 14Jun2006, viewed 374 times
- Beware: Google Selling Video Ads
In a bold move, online advertising and search giant Google.com announced it will start selling online video ads this week to distribute across its partner network. Curiously, Google will reportedly not display the ads on their main site, Google.com. Once you get beyond the euphoria of another Google success in the making, some serious questions need addressing before we all mortgage the house and pour the cash into Google stock. Published 24May2006, viewed 379 times
- Fraud-Proof Your Online Business
Protect yourself against online fraud that can ruin your online business. Whether you operate a multi-million dollar e-commerce empire, or generate part-time income with a small eBay or ebook enterprise, the following tips will help you fraud- proof your online business before it's too late! Published 10May2006, viewed 312 times
- The Future Of Online Video Advertising
The dash for cash this time centers on who can figure out how to put effective advertising into the video mix. But, unearthing these online riches entails balancing the advertising content so businesses can make money while at the same time not alienating viewers who, up until now, have not been forced to endure institutional advertising in their online video clips. Published 03May2006, viewed 441 times
- Microsoft Loses Patent Lawsuit
One of the top news stories this week involves the judgment against Microsoft by a small company with a big software patent. Despite heated input by the Internet community to invalidate Eolas' patent because of its broad nature, Microsoft lost every appeal and effort to get the patent nullified. Unfortunately, that decision means a bit of trouble for a few million web designers who use Flash, streaming movies, and more. Published 04Apr2006, viewed 275 times
- Did You Buy Stolen Merchandise Online?
Nobody wants to knowingly receive stolen merchandise and the following tips should help you avoid trouble. Digital downloads such as ebooks, MP3 audio files, and software represent the easiest products to sell illegally on an auction site. We'll now discuss how buyers can avoid receiving stolen, "pirated," or "bootlegged" merchandise via online auction sites. Published 22Mar2006, viewed 304 times
- Auction Sites Trafficking Stolen Goods Online
eBay's size makes it easy for people to sell stolen or unauthorized merchandise and not get caught. I think eBay does as much as humanly possible to police their site and shut down any offenders quickly. Plenty of stolen merchandise gets sold via online auction sites. People call it "bootlegged" or "unauthorized copies" to soften the wording for what they really know is "stolen merchandise." Published 15Mar2006, viewed 324 times
- Viral Videos Now Prime-Time TV
Though most of the viral videos currently getting air time on TV get ooh's, aah's and laughter, the fact that "viral videos" are now a part of everyday reality has serious business implications. Once we get beyond the "jackass" stunts, bloopers, and giggles, the principles that drive viral videos can help generate serious traffic to business websites. Anyone who sells online can harness the power of viral videos to get website traffic. Published 01Mar2006, viewed 397 times
- Email "Toll Booths" Coming Soon
The end of the free ride for email marketing looms on the horizon. The days of building up or buying a big email list to market and sell online are numbered like the dinosaurs heading for an ice age cold snap. The two solutions proposed to stem the tide of commercial spam once and for all revolve around either "white listing" email senders or charging a "toll" (typically .25-1 cent per email message) to allow email through. Published 07Feb2006, viewed 298 times
- Free Websites Showcase Your Videos Online
The driving force behind this video explosion is a combination of cheap bandwidth, easy-to-use authoring tools, and Flash video (works on both PC and MAC). With the sudden increase in homemade videos about everything from "how-to break dance" to infomercials about real estate products, it seems only natural that another explosion should follow: the appearance of numerous websites that showcase these homegrown Steven Spielberg's. Published 02Feb2006, viewed 328 times
- How To Buy Online Without Getting Ripped Off
I frequently get similar questions from viewers and subscribers all over the world. They often ask me "Jim, what do you think of So-and-So's product?" or "How does So-and-So's product compare to your product?" or "Should I buy So-and-So's product?" Bottom line: people want a clear, concise "yardstick" against which to measure any online purchase so they never feel ripped off. Published 25Jan2006, viewed 290 times
- How Big Websites Help The "Little Guys" Grow
According to Alexa.com, the following websites rank among the Top 10 sites on the Internet out of the billions and billions of websites available today. As I list them, pay attention to how they can help any "bootstrapping" business, no matter what size. Published 19Jan2006, viewed 300 times
- Google's Video Store Premiers
The trend for selling video on the Internet "vending- machine-style" got a huge boost with the announcement by search giant, Google, that their online video store opened for business. On the surface, it appears they'll just sell old episodes of the "Brady Bunch," "Twilight Zone" and NBA games you missed However, on closer inspection, Google's online Video Store represents a whole-scale shift in communications power. Published 11Jan2006, viewed 356 times
- News Bytes From The Web
Electronics giant, Sony, jumped on the VoIP (Voice over IP) bandwagon recently to offer long distance calls through the Internet... A less expensive alternative to Camtasia can be found at www.AimOneSoft.com which publishes the Aim One Screen Recorder... Log on to www.Snopes.com and find a wealth of just the type of information that nobody should pass along to anyone else. Published 04Jan2006, viewed 372 times
- Online Video Predictions For 2006
Bottom line: with a digital camcorder and some basic software, you can transform your website into the Home Shopping Network, and with distribution tools like Video.Google.com and video Podcasting on Apple's iTunes, you can broadcast to the masses just like CNN. Published 29Dec2005, viewed 306 times
- How To Start A Video Blog
The simplest form of video blogging, or “vlogging,” means putting a video file online, linking to it from your blog, and anyone subscribing to your rss feed (automatically created by your blogging software) will get notified about your new video. They can then open up your latest blog post in their “feed reader” and view your video by clicking the link. More advanced forms of video blogging include getting your “vlog” accepted by Apple’s iTunes. Published 07Dec2005, viewed 350 times
- "Black Monday" and Cyber Santa Tips
Just like the "Black Friday" after Thanksgiving gets many retail stores "into the black" financially, they've coined a name for one of the biggest shopping days online: "Black Monday!" Black Monday or "Cyber Monday" refers to the Monday after Thanksgiving when everyone goes back to work and does all their shopping online (presumably on their break -- yeah right!) Published 02Dec2005, viewed 405 times
- Free Alternative To Microsoft Office
the functionality in MS Office represents the true workhorse of home and small business computing, namely: word processing (Word), spreadsheets (Excel), presentations (PowerPoint), and desktop database applications (Access). The cost for such functionality comes at a premium. OpenOffice.org offers a suite of office software applications free to download for anyone with a computer, including PC's operating with Windows or Linux. Published 22Nov2005, viewed 345 times
- Google's Next Step: Are Print Mail Order Catalogs Dead?
A new service at Google makes hunting through catalogs to find the perfect gift for yourself or others an absolute breeze. Log on to http://catalogs.google.com/ and test out Google's latest offering in an attempt to organize all information on the planet. Published 08Nov2005, viewed 311 times
- Video Bytes From The Web
Online Video has arrived... and everyone needs to sit up and pay attention. With portable video players about to explode, Google Video maturing, and cable Internet access at an all-time high, this aspect of the Internet is going to explode in 2006 Published 01Nov2005, viewed 433 times
- How To Find The Perfect Images Online
Previously, in order to buy photos online, you either joined a membership site, which charges a monthly fee, or you bought by the photo from sites charging $100 or more for one photo. Personally, my shelves hold over 2,000,000 photo and clipart images on over 100 CD-ROMs, most of which rate quite useless to me. The solution to this dilemma lies in the fact that you can now buy photos online at bargain-basement prices. Published 25Oct2005, viewed 422 times
- The Dark Side Of Blogs
Despite popularity, blogs have a dark side that most people never consider... the fact that bloggers can easily spread disinformation and misinformation to unsuspecting readers conditioned to believe whatever gets presented as "news!" Published 13Oct2005, viewed 359 times
- Get More Website Visitors Without Going Broke
In their haste to get the traffic they need, many website operators start throwing money at the problem buying ads and exhaust their advertising budget without any meaningful profit (unless you count the person they paid for the advertising). The following three rules should help any business, big or small, make money with their online advertising. Published 04Oct2005, viewed 367 times
- Skype Lets You Make Free Phone Calls Online
Skype, the Internet telephony company that set the traditional telephone world on its ear. You can make reliable calls using the Internet for anywhere from 0 to 2.3-cents per minute. Recently purchased by Ebay for 2.6 billion dollars, Skype stands ready to revolutionize worldwide voice communication because they enable you to carry on crystal clear voice communication with anyone else in the world with a either a phone or Internet connection. Published 27Sep2005, viewed 395 times
- Can You Really "Strike Gold" Online?
Most people fall victim to online get-rich-quick schemes because they don't understand what it really takes to make money on the Internet. This makes them easy prey to people who know how to "push their buttons" and get them to spend money on things they don't need... while neglecting the things that would really bring them the online marketing success they crave. Published 20Sep2005, viewed 418 times
- The 3 Best Website Traffic Sources
PRovides a different perspective on what website traffic "really" is and gives you some very straightforward thoughts on how to evaluate any source of traffic you're considering purchasing. Explains why publishing targeted articles online is your best strategy for long-term traffic growth without spending money on advertising. Gives examples of how improvements in RSS technology can cause your article to spread across the Net like wildfire. Published 10Sep2005, viewed 455 times
- New "Goodies" At Google
Google offers two new services Google Desktop and Google SMS - both of which show Google's reach has extended once again to be all things "information" for consumers. Published 30Aug2005, viewed 384 times
- Free Website and Blog Content Bonanza
Did you know that literally millions of pages of content exist out on the Internet that you can legally use (some would even say "swipe") to put content on your website? "Public Domain" material can form the basis for ebooks, articles, blog content... even autoresponder messages. If you need content for your website, this article holds the key to discovering an avalanche of material requiring you to write very little (if any) of it yourself. Published 23Aug2005, viewed 421 times
- My Top 7 Favorite Ecommerce Tools
When you make your living on the Internet, you sometimes forget that the ecommerce tools, techniques, and resources you use every day (and take for granted) might rate an incredible discovery to anyone who doesn't already know they exist. This article details the tools that I use to build my business and make money every single day. Whether it's building a site, finding clipart, taking payments, or even buying a "spam-free" domain name. Published 09Aug2005, viewed 469 times
- Refinance Your Home Mortgage Online
Article describes how consumers are increasing their usage of the Internet to refinance first and second mortgages and provides insight into how to protect yourself against excessive fees, junk points, and lender abuse. Published 03Aug2005, viewed 375 times
- Create Your Own Online Marketing “TV” Station
Describes how any online marketer can set up their own online "TV" station by understanding how multi-media is best consumed online. Regardless of niche market, these techniques help to improve exposure and increase "viewership" online. Published 26Jul2005, viewed 578 times
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