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Fundraising Ideas to Make Both Your Fundraiser and You a Success

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Published: 08Sep2009
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Chairing a fundraiser can be a daunting task. There is so much going on that at times it might seem like utter chaos. Fundraising can be demanding on our time as well as our patience.

Here is a simple set of rules to follow that will make your fundraising experience pleasant and enjoyable.

Goal Setting

When you start to plan your event you will need to crunch some numbers. First determine what the monetary goal is for your cause. Maybe the ski club wants to go to Aspen, or the Band has been invited to attend a parade. Factor in travel, food, lodging and any other expenses that you can think of that are related to your cause. This is your base goal.

Don't put that calculator away just yet though. You are not finished. Now that you have your base goal you need to determine how much it is going to cost you to reach that goal. Add up the costs involved. This could include sales material, transportation, and incentives. If you have to pay it out of pocket in order to reach your financial goal it should be taken into account. Once you are done you then have your total expenses.

Add the two totals together to determine your final goal. Now add 10 percent. That will cover any unforeseen expenses. You don?t want any surprises popping that you cannot pay for and sill reach your financial goal.

Timeline

Determine how long you think it will take to reach your goal. Set a specific starting and ending date and stick to them. You can also foster a sense of accomplishment by breaking you goal up into mini goals. This will convey a sense of accomplishment to your volunteers.

Organization

Release a complete fundraising schedule early in the year. In the case of educational institutions this might be in the middle of the summer but will cover the entire school year. Your events should be created in 4 to 6 week blocks with enough dead time between them for your sales people to recover. Usually 3 to 4 weeks is normal.

Contact Database

Start a database that contains contact information. Include your sales people or volunteers as well as any local business that donated items for prizes. Keep track of your cash donors as well. This database will make planning another fundraiser that much easier.

Rewards

Rewarding your sales force for a job well done should be factored in when setting your goal. It can be something very simple and uncomplicated such as a key ring, mug, or t-shirt, but it will make your sales force feel more appreciated.

Following these simple points will do a great deal to ensure that you and your fundraiser are a success.

There are many good fundraising ideas floating around out there, but not all of them would be the right thing for your group. Aim Fundraising has been helping groups like yours raise money for over 20 years. Go to the AimFundraising . com website to learn how to set up the right fundraising program for your group.

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