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Articles by Karen Friedman

• Executive Presence: 12 Steps to Get It and Keep It
  Have you ever wondered how to develop executive presence? Is it something you can learn or do people just come by it naturally. Mastering executive presence is not as tough as it sounds. This 12 step plan will help you become the leader others want to follow
  Published 06Sep2009, viewed 90 times

• A Slam Dunk on a National Stage: Lessons Learned off Court
  Off court preparation for the 2009 NCAA Men's Basketball tournament provides numerous lessons for communicating in business. A proactive approach by Villanova University created trust, respect and partnerships that allowed the University to tell the story it wanted to tell.
  Published 05Aug2009, viewed 104 times

• Good Night. Good Luck. Does TV News Still Matter?
  In today's age of social media, I've wondered just how relevant TV news really is? This in-depth article poses that question to numerous experts who provide insight and understanding critical to today's business world.
  Published 05Aug2009, viewed 255 times

• What Every Executive Needs to Know About Scoring Media Coverage
  This is for every business professional who wants to score more news coverage and learn how to position themselves as a resource for reporters
  Published 21May2009, viewed 69 times

• How to Get Great Results with Media: 8 Simple Steps to Talk to Reporters
  Talking to reporters is not as easy as it looks because it is not their job to promote you or advance your agenda. This article provides 8 simple steps to help the reporter help you tell your story.
  Published 21May2009, viewed 67 times

• One Size Doesn't Fit All: Reporters Come in all Shapes and Sizes
  It may come as a surprise that reporters don't sit around planning how to get you.Instead of wasting energy trying to identify an upcoming sneak attack , think of reporters as people who simply want to know what you would want to know if you were a reader, listener or viewer. When you learn to do that, you can prepare in advance. This article will help you recognize a wide variety of reporter styles
  Published 21May2009, viewed 61 times

• Limited Attention Spans: How to Stand Out in the New Age of Media
  In this new age of media generated limited attention spans, being quoted doesn't equal credibility. As blogs, podcasts and social networks compete, fact and fiction frequently blur as the media tries to cut through the clutter and attention-seekers clamor for press.So,how can credible voices become the go to source who's quoted on the front page?
  Published 30Mar2009, viewed 90 times

• Presentation is Everything
  Have you ever spoken to a group of people, only to get a blank stare? Remember...the one where the person in the front row fell asleep? Is it your subject? Or is it you? Whether presenting one-on-one or to a group, many speakers drone on and on, unaware that people are tuning them out. This article will show you how to engage, connect and be more interesting to others when you speak.
  Published 30Mar2009, viewed 94 times

• Ten Simple Steps to Become a Successful Entrepreneur
  As an entrepreneur, I've made a few mistakes along the way, but I have also learned many lessons which I would like to share with other entrepreneurs so they can continue to grow, enjoy successes and share them with others who inspire others to embark on successful and productive careers.
  Published 25Mar2009, viewed 89 times

• Smile, You're On Videoconference! Overcoming Obstacles When Job Interviewing
  In today's tough economic times, companies are cutting back and looking for ways to save money when interviewing prospective job candidates. For many, that means being interviewed by satellite or video conference. How can you shine? What do you need to know about making a good impression from miles away?
  Published 21Feb2009, viewed 106 times

• Developing a Keynote for Your CEO
  Developing a good speech is like brewing a flavorful cup of coffee. You need just the right ingredients to stimulate the taste buds so it?s good until the last drop, but learning how to make it come to life is the key and that's what this article is about.
  Published 24Jan2009, viewed 85 times

• Media Trainers:Journalists Should Thank Them
  In a recent edition of the Columbia Journalism Review, well known journalists complained that as a growing number of media trainers teach spokespeople to twist interviews, dodge questions and seize control of interviews, the public is suffering. To quote 20/20's John Stossell: "Give Me a Break!" Read on to find out how good communication training makes a difference for all of us.
  Published 23Jan2009, viewed 91 times

• Power Up Your Power Point Presentations
  Do you wonder how to make your slides more interesting so you are more interesting and your listener's won't be bored or worse, possibly fall asleep. This article is packed with sure fire strategies to make your presentations come to life.
  Published 23Jan2009, viewed 79 times

• Your First One Hundred Days, Projecting Your Leadership Role
  So, the day has finally arrived. You've earned it. You've fantasized about it. You're expertly qualified which is why you've been selected for the job. But you walk into that executive suite and start to sweat. Yes, you want a seat at the table, but now that you have one, do you really know what to do? Learn strategies to lead effectively and gain respect.
  Published 21Jan2009, viewed 57 times

• How to Wow Audiences With Financial Presentations
  If you want audiences to hear what you have to say, showing a bunch of graphs and balance sheets simply won't cut it. Numbers, like pictures need to create a compelling story that draws the listener in and helps them understand what those numbers mean to them.Learn how to motivate listeners and move them to action with financial presentations.
  Published 21Jan2009, viewed 56 times

• Talk Your Way to the Top
  A recent survey of high paying executives found that these people believed their communication skills significantly contributed to their success. Based on hundreds of coaching sessions and conversations with scores of executives, Karen Friedman offers key tactics and presentation strategies in an effort to help you advance your career.
  Published 21Jan2009, viewed 60 times

• Becoming a Crisis Manager: Whether You Want to or Not!
  What do you do when your company is unexpectedly thrust in the public spotlight and you find yourself in charge of a crisis that in spinning out of control? Your written plan is helpful but can't possibly predict the unexpected twists and turns and you aren't sure what to do and how to protect your company's reputation. This article will help prepare you to become an crisis manager even if it's not what you planned.
  Published 21Jan2009, viewed 51 times

• But You Said You Would Be Here: How to Get Media Coverage That Falls Through the Cracks
  What do you do when the media tells you they will cover your story, but doesn't show up? This article helps you recoup that coversage and reveals inside secrets from a former reporter who knows how to attract media attention.
  Published 19Jan2009, viewed 61 times

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