| |
Other Authors
Grab Katrina Sawa's free content feed for your web site
- Secrets for Holiday Promotions & Gifting
Is your business holiday friendly? Do you get busier during the holidays or are you slower due to the fact that people are not interested in purchasing your products and/or services at this time of year.
Date of Article: 23Sep2008 Category: Business - General View(63) EasyPublish(20)
- Top 10 JumpStart Your Marketing Checklist for Small Business Owners & Entrepreneurs
The following 10 items are what I consider a good small business start up checklist. If you are in business or thinking about getting into business, you will want to ensure you have or are working on all of these things constantly Date of Article: 16Sep2008 Category: Business - General View(49) EasyPublish(27)
- "What do I do about all those Social & Biz Networking sites out there anyway?"
Is it worth it to spend time on the forums or having profiles on social networking sites? Yes, it is and no it isn't. It just depends on how you utilize your time when you are there Date of Article: 12Sep2008 Category: Internet Marketing/Online Business View(45) EasyPublish(29)
- What does your Marketing Funnel look like?
A Marketing Funnel is wide open on the top and much smaller at the bottom. At the top of the funnel is where you want to get as MANY prospects in as possible. At the bottom of the funnel is your HIGHEST PRICED service or product. And in the middle are in-between levels of services/products and prices. Date of Article: 10Sep2008 Category: Business - General View(61) EasyPublish(37)
- Do you need a Swift Kick in the Butt to do your Follow Up?
How are you following up with your leads, prospects, referrals, clients, contacts and power partners? This article will help you tackle that problem quickly. Date of Article: 29Aug2008 Category: Business - General View(56) EasyPublish(36)
- My Hottest Networking Tips!
Networking (for most small business owners and entrepreneurs) is the SINGLE MOST EFFECTIVE AND LEAST EXPENSIVE form of 'marketing' that one can do. Date of Article: 28Aug2008 Category: Internet Marketing/Online Business View(54) EasyPublish(42)
- 7 Ideas to Get You Started Offering a Bonus in order to Increase Your Bottom Line
A bonus is something you offer as incentive at the end of a sales page/letter/email/web page to really add value to whatever you're selling or offering and entice them to buy now. What you're selling could be online or offline services and the bonus could be given offline or online, depending on how to save your time and money by giving it. Date of Article: 26Aug2008 Category: Internet Marketing/Online Business View(47) EasyPublish(31)
- 9 Strategies to Boost Your Sales Copy to Make More Money!
The most effective ways to write a sales letter or email. Date of Article: 19Aug2008 Category: Internet Marketing/Online Business View(101) EasyPublish(56)
- Volunteering or giving to charity to Boost Your Biz
Volunteering for non-profit events is one thing I really love to do. One reason is because I'm not yet in a position of extreme wealth in order to give a ton of cash donations which many organizations of course need. So, instead I volunteer my time because while that is still very precious to me, it's what I have to give and I fully believe in giving to others. Date of Article: 07Aug2008 Category: Business - General View(76) EasyPublish(51)
- Do you have trouble focusing?
A couple years ago, I thought it was just me. Just me who procrastinated those things I didn't want to do or didn't know how to do. Just me who got distracted with the dog in my face, my own personal needs (working out, massage, getting my nails done, shopping, etc.) or friends calling to get together. Date of Article: 05Aug2008 Category: Internet Marketing/Online Business View(89) EasyPublish(46)
- JumpStart Your Marketing Checklist
One thing I've found in my many years of entrepreneurship is that smart marketing is the key to success. The following 8 items are what I consider a good small business start up checklist. Date of Article: 28Jul2008 Category: Internet Marketing/Online Business View(97) EasyPublish(54)
- How To: Take Your Small Business to the Next Level
You've built a successful business, you have an established customer base and you are well known in your geographical area or your industry or both; so now what do you do to stay ahead of the pack? How do you take your business to the next level? Date of Article: 27Jul2008 Category: Internet Marketing/Online Business View(117) EasyPublish(48)
- 15 Ways to Improve Your Closing Ratios and Sales Presentations
It is not enough to do launching effective marketing campaigns to obtain new customers and to continually market to your existing database for more referrals and repeat business. In addition, you must be able to ask for and close the sale. Otherwise, it is a waste of time and money! Date of Article: 26Jul2008 Category: Business - General View(100) EasyPublish(59)
- The 9 Things You Will Want to Include in Your Email Newsletters
You probably get numerous newsletters across your desk each month. How many of those do you really read? I am sure that you scan certain newsletters for valuable information, while you just toss others. Then, of course, there those like mine (chuckle), which you read every last word of. Date of Article: 19Jul2008 Category: Business - General View(106) EasyPublish(59)
- How to Establish Yourself as an Expert
Establishing yourself as an Expert in your field is a great way to get added exposure, publicity and credibility for you and your business which will ultimately bring you more sales and more money!! Date of Article: 18Jul2008 Category: Business - General View(83) EasyPublish(64)
- 5 Tips on How to Manage Your Direct Mail Campaigns
Now that you have gathered some great tips on creating effective marketing materials, such as the perfect promotional flyer, you may be wondering how to print and/or mail those materials. Below are 5 tips that you can follow to manage your direct-mail campaign efficiently. Date of Article: 15Jul2008 Category: Business - General View(104) EasyPublish(60)
- Avoid These 10 Design Disasters When Creating Your Business' Marketing Materials
Have you ever noticed how many articles there are relating to creating your own marketing materials? These articles concentrate on areas a business owner "should do," offering such clever advice as "know your audience". This is not bad advice. However, you should also know what not to do. Date of Article: 03Jul2008 Category: Business - General View(76) EasyPublish(64)
- How to Know Which Form of Advertising Will Work for Your Business
Are you spending a large portion of your budget advertising in The Yellow Pages, or another medium? Have you ever wondered if these types of advertising truly worked? Unless you are the type of company that gets called in an emergency such as a plumber, dentist or electrician then The Yellow Pages may not be the best investment of your advertising dollars. What are your other advertising options? Date of Article: 24Jun2008 Category: Business - General View(87) EasyPublish(82)
- How Does Your Direct Mail Pull?
Plan your mailings annually along with your sales, workshops and promotions. If done correctly your message will flow with your brand, get a clear message across to your audience, and it will make them take action. Date of Article: 23Jun2008 Category: Business - General View(70) EasyPublish(70)
- Do You Need To Update Your Website?
Are you getting the most your website could bring? Do you know when the last time your designer rewrote any of the copy or uploaded new content? If you don't know the answer to these questions maybe it is time to update your website. This article will give you some ideas about how your Website can be improved. Date of Article: 20Jun2008 Category: Internet Marketing/Online Business View(126) EasyPublish(63)
- Speaking at Events to Boost your Biz
Speaking at events about your business can help establish yourself as an expert in your industry. Here are a few tips to help you get your game plan together and start speaking at some of your local business events. Date of Article: 19Jun2008 Category: Business - General View(90) EasyPublish(55)
- Market Research Strategies for Small Businesses
Market Research could be the single most important thing a new business does prior to formulating their business plan, location or marketing strategy. Market Research will help you make informed decisions about your business. Date of Article: 18Jun2008 Category: Business - General View(88) EasyPublish(59)
- Top 10 Tips to Make the Most of Your Marketing Dollar$
Easy and least expensive tips to make the most use of your marketing budget for small business owners and entrepreneurs. Date of Article: 11Jun2008 Category: Business - General View(81) EasyPublish(54)
- What you may not know about SPAM
Did you know that each time you dump or move someone's email from your inbox to your 'spam box' that YOU'VE JUST REPORTED THEM AS A SPAMMER? Learn how can you get rid of unwanted email instead of moving it to your junk mail folder. Date of Article: 03Jun2008 Category: Business - General View(95) EasyPublish(53)
- How to Cold Call The Right Way to Build Your Small Business
If you really want to cold call then you'll want to make sure you take some time to develop a good script to grab their attention and get to the point in the first sentence or question. Practice your script on friends and colleagues, role play. When you do start to use it, try it out on the coldest leads you have not the hot ones, save them for when you have more practice or you may blow some big opportunities. Date of Article: 02Jun2008 Category: Business - General View(88) EasyPublish(64)
- Your Database is Your Most Important Marketing Tool
Whether you keep your contacts in Outlook, ACT, Goldmine, QuickBooks, Excel or another contact management program, the thing that matters most is that the database needs to be updated. This article will assist you with how to ensure the data within your database is valid and reliable, how to systematize or automate your database marketing, and how to obtain a useful prospect or mailing list. Date of Article: 31May2008 Category: Internet Marketing/Online Business View(96) EasyPublish(65)
- What To Do During Slow Months
What can you do for your business when the clients are knocking down your door? How can you learn new skills to improve your business and get more clients? Date of Article: 27May2008 Category: Business - General View(99) EasyPublish(118)
- 5 Questions to Consider for FREE or Low-Cost Publicity
Getting free publicity can be easier to get than you think. Free publicity is as easy as volunteering, partnering with your local chamber or making donations. Date of Article: 17May2008 Category: Business - General View(109) EasyPublish(65)
- Do You Feel Like You're Running on a Hampster Wheel and You Don't Know How or Can't Get Off?
It's hard to figure out how and what to outsource at first because you think you are the only one that can do certain things. Once you do this you will be able to step off that hampster wheel more often than not and you will have so much more free time. Date of Article: 16May2008 Category: Business - General View(98) EasyPublish(69)
- 2 Easy Ways to Increase Your Revenue
Two great ways to increase profits for your business are simpler than you think. Date of Article: 15May2008 Category: Business - General View(118) EasyPublish(68)
- How to Create a Memorable Leave Behind or Handout for Your Networking
Networking is the best way to meet new people and build those relationships that turn into repeat sales and referrals. Now the question is - What do you bring, pass out or display when you network besides business cards. What else can you pass out that will be memorable or useful for the people you meet? Date of Article: 14May2008 Category: Business - General View(98) EasyPublish(66)
- Why Networking Could Be Your Biggest Lead Generating Tool
The more people you know, the more referrals and repeat business you will get. In turn, this will lead to more money that you will earn in sales What are you doing to network to meet new people? While you are out networking, remember to ask some important questions; this process will help you break the ice. Date of Article: 09May2008 Category: Business - General View(141) EasyPublish(77)
- Ready to add another market?
Relationship Marketing is the easiest and most effective type of marketing. For small business owners and entrepreneurs this is a must if you want to succeed. If you feel you have tackled your current market and are thinking about starting your business in a new one, make sure you check out these tips first. Date of Article: 30Apr2008 Category: Business - General View(152) EasyPublish(68)
- 10 Simple Ways to Follow Up with Prospects
If you don't do your follow up; you are wasting valuable marketing dollars and time you've already spent on gathering new leads. Date of Article: 29Apr2008 Category: Business - General View(305) EasyPublish(81)
- Are your ad dollars working for you or against you?
Tips on how to utilize your marketing dollars in the local yellow pages. Date of Article: 28Apr2008 Category: Business - General View(138) EasyPublish(76)
- Email Marketing Mistake #1, 2, 3 & 4
Email marketing mistakes that can easily be corrected. Date of Article: 27Apr2008 Category: Internet Marketing/Online Business View(131) EasyPublish(71)
- 13 Networking Secrets
13 Networking secrets that will help you build your referral list and client list. Date of Article: 26Apr2008 Category: Business - General View(127) EasyPublish(70)
- Are you still true to your Target Market?
No matter what the amount of money you could make on a project, if it isn't something you really want or love to do, then it will stress you out because you won't want to get it done. Date of Article: 25Apr2008 Category: Business - General View(133) EasyPublish(75)
- Are you a Worker Bee?
If I don't bring fresh new ideas and material to my clients and contacts on an ongoing basis, then someone else will. This article will give you three tips on how to develop new ideas for your business. Date of Article: 24Apr2008 Category: Business - General View(135) EasyPublish(60)
- 10 FREE, Creative, Low-Cost Marketing Tips
Least expensive and probably the most effective forms of marketing that you could do to promote your small business for free. Date of Article: 23Apr2008 Category: Business - General View(139) EasyPublish(62)
- "Are you living your true "Authentic Self"?"
Are you surrounding yourself with the right kinds of people? It really is ok to NOT work with someone if it doesn't feel right. Take a look at your client base and even your friends and family to see where there might be some toxic activity leaking into your brain, yourself and your business. Date of Article: 30Mar2008 Category: Business - General View(95) EasyPublish(65)
- 9 Strategies to Boost Your Sales Copy to Make More Money!
Learn the most effective ways to write a sales letter or email and if you can't do all of the items listed then try delegating some of them. Date of Article: 26Mar2008 Category: Internet Marketing/Online Business View(176) EasyPublish(73)
- How to Be the Go-To-Gal of Your Organization
You all know that one person in whatever organization you belong to that totally stands out from the crowd in a positive way, right? They consistently are at every event, they volunteer their time and they seem to always get highlighted for something or win some award or something. This article will help you become that "Go To Gal" Date of Article: 19Mar2008 Category: Business - General View(141) EasyPublish(82)
- Do You Really Know How to Give A Good Referral?
If you give referrals then you will get them in return. These 8 tips will help you give good referrals. Date of Article: 13Mar2008 Category: Business - General View(128) EasyPublish(75)
- How to Become a Good Networker (Even If You Don't Like Networking!)
Networking is a way to build relationships. People buy from people they like and connect with. Networking is a must to build your contact list quickly. Date of Article: 12Mar2008 Category: Internet Marketing/Online Business View(227) EasyPublish(86)
- 8 Ways to Take Your Small Business to the Next Level
What you can do to stay ahead of your competition. 8 tips to help you increase the size of your business and take it to the next level. Date of Article: 11Mar2008 Category: Internet Marketing/Online Business View(154) EasyPublish(79)
- 3 Tips on How to Build Your List From Your Web site
Build your contact list from your website. Your contact database is your most precious asset and is the key to helping you achieve these goals. Therefore, it is imperative that you increase the number of contacts within your database and use it to keep in front of those contacts regularly. Date of Article: 06Mar2008 Category: Internet Marketing/Online Business View(137) EasyPublish(80)
|