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Articles by Kelly LeFevre and Molly Luffy

  • Volunteering: A Unique Way to Market Your Business
    Many small business owners don't think about how their time and energy outside of their day-to-day business activities can be leveraged as a marketing strategy. In this article, we'll look at the power of volunteering and how this generous act can impact your business' bottom line.
    Published 02Feb2008, viewed 208 times
  • Share Your Wisdom
    Mentoring someone is a good thing to do. It establishes you as an expert, and offers you an opportunity to give back.
    Published 29Jan2008, viewed 147 times
  • Apprenticeships: A Business Win-Win
    Giving back is a great thing to do as a business owner. Offering apprenticeships is a very good way to do good and helps others.
    Published 21Jan2008, viewed 172 times
  • Sponsorships: How to Put Your Money Where Your Mouth Is
    Sponsorships are an effective way to market your business. Not only will you be doing something good for the business community, you will be building quality relationships with prospective clients and referral sources. We'll explain how to implement this unique marketing strategy and boost your marketing karma
    Published 09Jan2008, viewed 209 times
  • Give Your Prospects Value
    Free workshops and teleclasses can be an extremely effective way to build relationships with potential clients. But, there's nothing worse you can do to your prospective clients than waste their precious time on an hour-long commercial disguised as a free workshop or teleclass! Give them what they really want - valuable content that will help them grow their business and keep coming back for more.
    Published 26Dec2007, viewed 178 times
  • Your Natural Marketing Style
    You'll have a lot more fun and a lot more success if you create your marketing strategy based on your own Natural Marketing Style™. Learn how to determine what your Natural Marketing Style™ is.
    Published 18Dec2007, viewed 193 times

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