Article Directory :: Self-Improvement/Motivation Articles

Subliminal Messages & Commercials

By Michael McGrath

Subscribe to Michael McGrath's RSS feed using any feed reader!

Republish: EasyPublish
Published: 05Mar2009
Word count: 531
Viewed: 411 time(s)
Bookmark this article using any bookmark manager!
Get Free Content For Your Site

What are subliminal messages? Have they really been used in advertisements and commercials? Are they effective? Can they really effect our buying decisions?

Subliminal messages are affirmations used to program your mind at the subconscious level. The word "sub" is Latin and means anything that is underneath or below. A typical example of this would be sub-marine - because it operates underneath the ocean. In the word "subliminal" the second part is also taken from a Latin word - the word "limen". This Latin word actually means threshold and it is used to represent the threshold between two states of conscious. Therefore "subliminal" means "beneath the threshold of normal consciousness".

Therefore subliminal messages are "messages that are delivered or accepted underneath the threshold of normal consciousness. Subliminal messages are really just any kind of message that is embedded in another medium so that they go unnoticed by the conscious mind.

It is believed that these messages can be either auditory or visual in nature. They can affect the subconscious mind in a positive or negative way in such a way that they have an effect on later behaviours, thoughts, feelings and attitudes. In fact any type of sustained exposure to subliminal messages or subliminal programming can have a dramatic affect on a person's entire belief and value systems.

Subliminal messages have been studied as far back as 1898 when E.W. Scripture published the paper The New Psychology. Although there have been many studies and experiments with subliminal messages the most widely known is the case study by James Vicary. Vicary's 1957 experiment, conducted in a movie theatre, was the first attempt at using subliminal messages for advertising purposes.

He claimed that by flashing the words "eat popcorn" and "drink coke" sales of the two products rose significantly amongst the movie-goers. His results were never duplicated regardless of many attempts and in later years Vicary admitted that his findings were falsified.

However, the damage was already done and subliminal advertising had entered the public psyche, were later outlawed from television and radio by several countries in 1973 and even investigated by the CIA in 1958!

Although Vicary's experiment was a fraud modern research, using the latest technologies have shown that subliminal messages can affect the brain. Scientists are still reluctant to confirm or deny that these type of hidden commands can act as a means for controlling behaviour.

However, if you look at YouTube or several other video sites you can see evidence of the use of subliminal messages in many advertising campaigns.

The fact that multi-billion dollar companies, with huge advertising budgets, have deliberately embedded certain words and visual images into their advertisements gives one rise to believe that they must have some impact on our behaviours when it comes to purchasing goods!

In fact many illusionists, such as the British born Derren Brown, use subliminal messages extensively to perform seemingly magical feats of mind reading and mental manipulation.

Although subliminal messages are used extensively for self improvement purposes with many positive and life-altering effects, it is yet to be proven (or disproved for that matter) if they have any effect on our buying decisions. We will just have to wait for further research.

Subliminal Messages - We test and then review the best Subliminal products available on the web. Find out what really works! Subliminal - Read the review of the best Subliminal Messages computer software we tested. Chose your subliminal messages or write your own. We find out what works so you don't have to!

Bookmark this article using any bookmark manager! Subscribe to Michael McGrath's RSS feed using any feed reader!

EasyPublish™ this article - publishers click here

More articles by Michael McGrath

Free Report!
Ten Essential Secrets Of Article Marketing ... Grab Your Free
Copy
Now:




We respect your privacy.


Need Content?
Regular Top Quality Content for your Blog, Ezine or Website ...
Delivered Direct,
For Free!

Click For Details



Arts & Entertainment
Automotive
Business - General
Computers & Technology
Finance & Investment
Food & Drink
Health & Fitness
Home & Family
Internet Marketing/Online Business
Legal
Pets & Animals
Politics & Government
Reference & Education
Religion & Faith
Self-Improvement/Motivation
Social
Sports & Recreation
Travel & Leisure
Writing & Speaking

More self-improvement articles:

  • Being Grateful (C S Lewis)
    Little things can go wrong every day, but more things usually go right than wrong. Try to identify all the blessings, large or small, that you were the recipient of at the end of everyday. Remember to express your thanks verbally or in written form, this will help you feel better and whoever is the recipient of your gratitude.

  • Wealth Creation - Change Your Life and Triumph! (Maria Rattray)
    At different stages in our lives, each of us is challenged to face adversity. Sometimes we come to a crossroad and we find difficulty in determining what pathway we want to take. But think back to our childhood days. That's when we were strong and invincible. There was nothing we couldn't do. If we could just go back and harness that courage and confidently step forward, we could change our lives for the better.

  • 6 Tips for Developing an Attitude of Gratitude All Year Long (Nina Amir)
    On Thanksgiving, people all over North America take on an "attitude of gratitude." However, there are many reasons to adopt to give thanks on a daily basis. This article explains why and offers tips for doing so.

  • Let It Be Revealed: Secrets of Building Uplifting Relationships (Brenda Shoshanna)
    Whatever we are in life we bring to our relationships. Most enter relationships expecting all their needs will be fulfilled. Sooner or later they are sorely disappointed and wonder where the love has gone. This article shows how to build uplifting relationships that cannot fail. We receive the keys to seeing ourselves and relationships in a new light, changing our expectations and experiencing love that cannot fail or be taken away.

  • Boost Your Happiness Level With These 7 Tips (Brenda Campbell)
    What if you woke up one morning and saw a sign above you that said "happiness bus - jump on here for the ride of your life"? Would you excitedly jump on or would you pass, get up and just face your day? Happiness is within the reach of any person who desires it. It truly is there for you to just reach out and grab hold of and here are seven tips to boost your happiness level, whatever that may be.

  • Are You An Immortal? (Mary Gabrielle)
    Do Immortals exist? Could you carry the seeds of a special spiritual lineage making you one of these "Immortals" among us? Recognizing your true origins could greatly impact the future of all mankind. This article explores some questions to ask yourself and shares a portion of Mary Gabrielle's personal experiences as they pertain to her visions about The Immortals Project.

  • Tap Into Creative Flow Through Humor (Valery Satterwhite)
    Childhood is often referred to as a carefree and playful time enjoyed without a thought of responsibility. However, a more accurate look at the average youth experience reveals that children experience quite a bit of emotional and sometimes physical pain. Through humor, you can get your blood flowing, your heart beating and step back into the rhythm and flow that is the essence of the playful creative spirit.

  • The Essential Self Esteem Boost (Jed McCall)
    Looking at the problems a lack of confidence can bring into your life. Building up self esteem step by step, investigating some of the reasons for these issues and how to resolve them.

  • Don't Wait Until You Have the Perfect Plan, Take Immediate Action Now. (Loren Fogelman)
    Have you ever felt so strongly about something that you were willing to do anything in order to reach your goal? Even though there were barriers, you knew this was right for you and nothing was going to stop you. Obstacles you previously avoided were now challenges you were ready to take on and overcome. You had a "do anything" attitude.

  • How to Create a Little "Me" Time (Tony Hall)
    From time to time you should take the chance to focus on you and your life. Having clear and definite goals is great but you must always be sure that they are taking you in the right direction. So it's good to be able to take time to reflect and following some simple steps will help you.

We Automatically Distribute Articles
To Thousands Of Publishers And Web Sites:

Submit Article
All content is viewed and used by you at your own risk and we do not warrant the accuracy or reliability of any of the information. The views expressed are those of the individual contributing authors and not necessarily those of this web site, or its owner, Takanomi Limited.
 
Copyright © 2009 Takanomi Ltd. Company no. 5629683. All rights reserved. | Privacy | Legal | Contact Information