| |
|
Article Directory :: Finance & Investment Articles
1.Create a great USP - something that stands out and tells your clients why you are not only the best choice, but the only choice in their purchasing decision.
2.Keep it simple. Can a grade 8 read and understand what it is you are saying in your promotions? If not, go back and simplify it.
3.Educate them tell them about you, your business, what it does and how it does it and MOST IMPORTANTLY - why they should even care!
4.Ask the prospect/client to take action right now. Any action - buy, phone, email, signup - whatever your marketing message is - make sure it contains something they should take action on.
5.Why should they believe you? The prospects you are targeting WILL distrust you. It is a fact of life. You need to overcome this distrust with proof that you deliver (testimonials, case studies, pictures, professional sources, anything and everything that shows you are the best at what you do)
6.What's new? is something your prospects AND clients want to ask and know. You must give them compelling reasons to buy - buy again - and spend more each time. And you can't do that by boring them - what is NEW in your business? You're offering? Your client success stories? New bundles of products or seasonal promotions? Tell them what is new in your personal life. Make sure they have a good reason to read what you are writing!
7.Make sure everything you do is designed to get their contact information. From your business cards to your letterhead, to your advertising and website everything must present a compelling case as to why they should give you their contact information. And when they do - FOLLOW UP!
8.Find ways to raise your prices and offer an upsell every time they go to make a purchase. There is ample proof that you can double your prices and not lose a significant number of buyers - as long as you make the reason compelling enough as to why they should pay the higher price - and what you offer in return.
9.Call everyone (or hire professionals to do it on your behalf) AFTER your direct mail efforts - it will increase your response by a huge margin.
10.Find people to joint venture with and cross-promote to their lists and your own.
11.Make sure your clients and prospects KNOW you appreciate them. They pay the bills so make sure they are constantly told that you value them.
12.Invest a substantial amount of your time developing good higher end products for your clients. Either on your own or through partners, you need to present them options at higher prices and better bundles of products and services. A one-time buyer is twice as likely as a prospect to buy again, and at a higher price. A two time buyer three times as likely... and so on. Your entire goal is to get them to buy once then offer them multiple options to buy again, and again.
The greatest way to get referrals is by being the best-of-the-best. Make it so they would feel guilty for NOT telling their friends, family and business associates about you. Be the ONLY one they would through excellence. And again, you have to ASK them to refer their friends and family. They may do it on their own - but chances are they don't feel comfortable doing it. But if you position so there is something in it for them, and for those who they refer - they are much more likely to actually do it.
Troy White, The Marketing Results Mentor and Expert Copywriter helps clients achieve HUGE growth surges in their business in very short periods of time. If you're an entrepreneur in need of quick cash flow surges ' here is the quick-hit solution to put money in your bank.... The Wild West Wealth Summit! Make sure you visit http://www.WildWestWealth.com or sign up for the Free Cash Flow Surge Newsletter at http://www.CashFlowSurges.com
 EasyPublish™ this article - publishers click here
More articles by Troy White
|
Free Report!
Ten Essential Secrets Of Article Marketing ... Grab Your Free
Copy Now:
Need Content?
Regular Top Quality Content for your Blog, Ezine or Website ...
Delivered Direct,
For Free!
Click For Details
Arts & Entertainment
Automotive
Business - General
Computers & Technology
Finance & Investment
Food & Drink
Health & Fitness
Home & Family
Internet Marketing/Online Business
Legal
Pets & Animals
Politics & Government
Reference & Education
Religion & Faith
Self-Improvement/Motivation
Social
Sports & Recreation
Travel & Leisure
Writing & Speaking
|
More finance articles: - Discovering the Pros and Cons of Using a Prepaid Credit Card (Tara Tiemann)
Prepaid debit cards are becoming a popular way to pay purchases and bills. It works like a credit card but instead of paying at a later time, a prepaid debit card can only be used if there is a deposited amount of money in your account. This article will enumerate the advantages and disadvantages of using a prepaid debit card. - Hard Money Lenders - Hard Money Loans (Louis Jeffries)
Real Estate Investors choose to use hard money loans as a source to purchase and rehab property to make a substantial profit that they may not have without the use of this expensive money. - Top Ten Reasons Why You Should Buy Multifamily Properties (Lance Edwards)
When you sit down and examine the advantage of owning multifamily properties, you will be amazed at the multitude of benefits. While other avenues of income generation offer some attractive incentives, owning multifamily properties brings many great things to the table. Let us explore these advantages: - 3 Types of Investors for your Multifamily Deals (Lance Edwards)
The word "investor" is quite a general term that means different things to different people. Dictionary.com defines an investor as "someone who commits capital in order to gain financial returns". So what does this mean in terms of real estate investing? There are three types of investors: lending, equity and hybrid (or combination). Here is a breakdown of these three types of investors. - What a Multifamily Property's Class Can Tell You (Lance Edwards)
When you are dealing with multifamily apartment properties, it is very important to understand the different classes of properties. The class that a property is assigned can tell you a lot about the property and if it is worth your time and money to invest in. There are four different property classes: A, B, C, and D. - 5-Step Process to Financial Freedom Through Real Estate Investing (Lance Edwards)
You have learned how to create a real estate business. But at the same time, you want to create your net worth. The steps to getting this done are a 5-step process. Not only can you apply this process to your business, but you can apply it to your personal life. - Is Buy and Hold Dead? (Jack Funderburk)
According to Jim Bianco (9/14/2009) (BiancoResearch.com), the Dow has closed above the 10,000 level 1,859 times since 1999. If one had put their money in a short-term Treasury bill the first time the Dow pushed above 10,000 and simply rolled over the proceeds of the bill at each maturity (and the interest), one would have a better return on their investment today, without any market risk. - How to Find a Lucrative Home Business (Stacy O'Quinn)
A lot of people are running very lucrative home-based businesses these days. Thanks to the proliferation of technology and the widespread use of the Internet, there are an amazing number of niches to be found, none of which require much investment or staffing. The criteria for evaluating opportunities could be the same regardless of what kind of business you have in mind. - Home Budgets Can Be Thrown Off by Both the Expected and the Unexpected (Ozeme J Bonnette)
If there is one thing that can cause tremendous damage to our finances, it would have to be irregular expenses. These are expenses that do not happen every pay period or every month, but often come up at some point during the year. We will review a couple of the more popular irregular expenses. - Guaranteed Online Personal Loan Types (Mark Inglis)
A description of the type of lans avaliable withing the UK.
We Automatically Distribute Articles
To Thousands Of Publishers And Web Sites:
Submit Article
All content is viewed and used by you at your own risk and we do not warrant the accuracy or reliability of any of the information. The views expressed are those of the individual contributing authors and not necessarily those of this web site, or its owner, Takanomi Limited.
|
|
