What’s An HTML Resource Box?

Have you ever been submitting an article and seen the option to include an Advanced HTML Resource Box and wondered "What's up with that?" 

Here's the deal–All article directories (and other publishers too) accept text resource boxes, so you will always need to include a text resource box. Some directories, however, accept HTML resource boxes, and if you include an HTML resource box we'll supply the Advanced HTML version of your resource box to all the publishers who accept HTML.

To all the other publishers who do not accept HTML in the resource box, your text resource box is sent. A publisher receives either a text resource box OR an HTML one (if you've provided one)–not both. 

What are the perks of providing an HTML resource box?

The Advanced HTML resource box allows you to get more bang for your SEO buck by allowing you to hyperlink specific keywords or keyword phrases. Google and the other search engines pay special attention to hyperlinked phrases, so doing an HTML resource box can be a good way to help boost your search engine listings for those keyword terms.

Some common mistakes in an HTML resource box:

• Hyperlinking your name or business name. I need to fess up–I have done this before. Before I realized what the purpose of the HTML resource box was, I used my own name to make the hyperlink. Lesson–my name is not a keyword! (and neither is yours ) A keyword would be something that your target market would be typing into a Google search box that would hopefully lead them to your website.
• Not hyperlinking any keywords at all, but just hyperlinking your regular text URL (http://www.yoursite.com). 
• Submitting an HTML resource box with just a hyperlinked word or phrase. Sometimes an author will write a really great and thorough text resource box, and radically cut down their HTML resource box so that it's just a hyperlinked word or phrase. Your HTML resource box should contain just as much information as your text resource box, because a publisher will receive one or the other–not both. Remember, when your articles are submitted either the HTML resource box OR the text resource box will be sent. If a site accepts HTML resource boxes, then only the HTML one will be sent, so it's necessary to craft an HTML resource box that has as much info as the text one. 

If reading about "HTML this" and "keyword that" and "search engine terms" makes your brain hurt, then don't worry about it –just continue using your text resource box and you'll still be okay.  

But, if you'd like to live on the wild side and take a shot at creating an Advanced HTML resource box, then let's go for it!

I'll show you step-by-step how to create an HTML resource box to be proud of in just a bit….

Related posts:

Create an Advanced HTML Resource Box in 5 Super Easy Steps
 

Posted: Monday, April 7th, 2008 at 5:25 pm
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2 Responses to “What’s An HTML Resource Box?”

1. Claude Fullinfaw| Malaysia Network Marketing | Home Based Business in Malaysia Says:
   April 17th, 2008 at 9:01 am

   Thank you for send ing me this email. I am going to add myself to your RSS feeds as I see your webpage a powerful source of information.

   In a matter of 2 months say around july this year 2008 i will be a member as i have seen your members articles come up frequently in searches I make on a number of subjects.

   Claude from Brisbane

2. Steve Shaw Says:
   April 17th, 2008 at 2:03 pm

   Hi Claude,

   Thanks so much! That’s great–we look forward to welcoming you on board

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