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Article Marketing Strategies: 5 Tips For Boosting Your Article Popularity
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Have you ever wondered if there is anything that you can do post-distribution to help your articles gain more popularity and exposure?

Actually there are a wide variety of things you can do for your articles, and several of them can even be set to run on auto-pilot.

Here are 5 of my top tips for publicizing articles:

1- Twitter and Facebook

You can employ TwitterFeed (free service) to automatically update your Twitter and Facebook accounts with a link to your most recently published article.

Here’s a step-by-step tutorial on how to set up TwitterFeed.

2 – Your Website & Blog- auto updates

Use the RSS feed that provides for your articles to automatically update your website and blog with an excerpt from and link to your most recently published articles.

As you can see on this blog, Creative Article Marketing, in the side bar there’s a section that says “Steve Shaw’s Latest Articles”. It’s just another way to get more exposure for my articles.

3 -Squidoo- auto updates

If you have a Squidoo lens, you can use the RSS feed for your articles to automatically update there too. In case you’re not familiar with Squidoo, have a look at my lens: The Ultimate Guide To Article Marketing

It took a good bit of work to create, but it was a one time shot of effort that has payed off for years. If you already have a Squidoo lens on your niche, then it’s simple enough to insert your article RSS feed into a special module in Squidoo–it will ask you for the feed URL and how many of your latest headlines you would like to display.

4 – Bookmark articles on social bookmarking sites like Delicious, Digg and so on.

I do have a caution about this one–Really, social bookmarking sites were created so that people would be able to share their favourite web pages on the net, and not really to publicize their own content. If you do it with restraint, it can be a help. Just be careful not to go overboard and be sure that you are also recommending other people’s content that you love and not just your own. Others can see the web pages that you’re recommending, so you want to have a well balanced referral history (or else you can lose your credibility).

5 -Your articles’ resource boxes

One technique is also to link back to previous articles from the resource box (using ArticleLeverage can just have one variation of the resource box doing that) where you link back using the keywords you’ve optimized a particular article for, might be worth a try.

Can you think of any others?

I’m all for stretching the use of your articles as far as you can. After all, you’ve taken the time and energy to write them, why not make them work for you in as many ways as possible.

Which of these are you currently doing or will try in the future?

Photo Credit:

Number 5 is Alive! by WagsomeDog

NOTE: Please be aware this content may now be outdated. For the latest quality content on how to build massive publicity for your website, please go to The vWriter Blog - Helping Businesses Grow Traffic, Build Engagement, and "Be Everywhere"

11 Responses to “Article Marketing Strategies: 5 Tips For Boosting Your Article Popularity”

  1. Very good points. Thank you. The only problem it takes so long to do. Do you think it is okay to use a bookmarking submitter ? Best wishes:)

  2. John Yeoman says:

    You could also spin each article to 70%+ uniqueness, using alternating paragraphs and spun URLs. Ensure it’s Copyscape-proof and place it in HubPages, Buzzle and other sites that require ‘unique’ content. If it’s unique enough for Google, they can have no legitimate objection as their primary aim in demanding unique content is to placate Google.

  3. Jason says:

    Thanks Steve

    I was thinking about how to reuse my articles. I have most of the systems in place, I just did not think to use them in that way and set them up. Great:)

    Have a good weekend

  4. Mark Demers says:

    Hi, I`ve been using RSS feeds on my site and using Facebook and Twitter to promote my articles too.
    I`ve heard about Squidoo but have not used it .
    Thanks for the tip and i`ll go see about a lens right now.
    Also, I really like the idea of linking back to your own articles for the extra link it provides for your old articles. Great thinking- could this be used inside the article body for a reference or will the articles be rejected doing it this way?
    Creating new articles can be a challenge but I`m starting to understand how to narrow my focus and write more targeted articles.

  5. Steve Shaw says:

    @Mark Demers: Hi Mark,

    If you are using Naked Articles, then you could link back to a previous article of yours from the article body. Otherwise, I wouldn’t recommend that as it would be considered promotional.

  6. Dr sanjiv says:

    Hi Steve,
    I do market my articles occasionally on social media but the traffic from there is pretty much limited — as good as absent – especially twitter. So much hype about twitter and face book.! My daily page views are about 500+ mostly from search engines. This speaks of the quality of the content. I am probably missing out on something. Wonder what?

  7. Steve Shaw says:

    @Dr sanjiv: Hi Dr Sanjiv,

    Search engines like Google are certainly starting to take notice of ‘presence’ within social media – so if you’re attracting traffic to your Facebook page for example and have good activity (which of course is a lot easier when you’re regularly generating content for article marketing purposes), are referred to often within Twitter, have people social bookmarking you etc., it all points to your ‘authority’ which in the past was purely done on the basis of backlinks, now the scope for measuring authority is wider.

  8. I use “Tweet This” plug in for WordPress to automatically Tweet my new blog posts and “Selective Tweets” to automatically import my tweets to my Facebook Page.

    I also use Squidoo’s RSS module.

    Thanks for post!

  9. Sanya says:

    Hi Steve,

    I’m doing such of those Advertising which are you writing down here in Post. Good post. I’m using most then 15 Basic Social sites, and some good sites for Articles. But everything is coming with time, I think.


  10. Alex says:

    Hi there,

    I must say that I use some of them. But I must work more. I’m alone and week have just 7 days, in one day I can work just 4-5 h… because I’m working from home.. I must work more on Back links…maybe use more Forums and other sites.
    Thanks for Idea


  11. Aneja says:

    I’m on start of Journey cross Internet. When I want do this every day, I must work full time online. But I can’t. Maybe I success someday and I start with this like full time Affiliate. Thank you for your Tips.

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