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Do I Really Have To Think About Keywords?
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Penguine AppetizerI know that sometimes the sheer volume of information you’ll run across concerning Article Marketing can be a bit overwhelming for a newcomer.

You can start to wonder–”Do I really need to do such and such? And if I do need to do it, I think I might be out of my depth!”

Please, if you’re a newbie to article marketing let me set your mind at ease.

First off, you aren’t alone–there are many, many others who are just starting to learn about article marketing.

Secondly, you don’t need advanced knowledge of anything technical in order to do article marketing.

What about keywords?

Is it a “must-do” sort of thing, or can you skip that?

Let’s take a look at a question that I recently received from a reader:

“If you are simply writing to express your thoughts and not necessarily for marketing purposes, just expressing yourself on what you think on a subject, do you think doing keyword research is still necessary? Just finding your blog too full of information for a newbie like me…”


It is perfectly fine if you’d just like to write articles on particular topic and not do keyword research–you can still see excellent results with Article Marketing.

By far the most important aspect of article marketing is consistency–submitting articles every month for an extended period of time (preferably the lifetime of your website). And consistency is something that anyone can do–no technical knowledge necessary on that one!

On this blog I teach content that’s applicable to beginners, content that is meant for more advanced folks, and everything in between. Not everything you read here will be applicable to your stage of learning–just read it and take in as much as you can, or store it away for a rainy day when you’re feeling like biting off a little bit more.

If all this keyword and SEO stuff is making your brain hurt (and it makes mine hurt sometimes too! :-) ), then please don’t focus on it. Just write articles on the topic of your website, and submit them regularly.

I think it helps to think about this in terms of food.

What? Let me explain:

Right now as a newbie, you have a beginner sized appetite for article marketing. It’s perfectly fine to eat appetizer sized portions. Right now you just aren’t ready to sit down to a big meal of this stuff.

When you get more experienced, your appetite will increase, and you will naturally want to consume more information on more complicated aspects of this topic.

It’s just fine to start with an appetizer–the more comfortable you get with this new activity, the easier it will be for you to expand on your knowledge.

You might find this post reassuring: The #1 Reason Why Article Marketing Fails (and I’ll tell you right now it is not a lack of knowledge of keywords or SEO!)

You can do this–as a newbie by just reading that one post I just linked to above, you will have everything you need to make a strong start with Article Marketing.

Photo Credit: Penguin Appetizer

NOTE: Please be aware this content may now be outdated. For the latest quality content on how to build massive publicity for your website, please go to The vWriter Blog - Helping Businesses Grow Traffic, Build Engagement, and "Be Everywhere"

8 Responses to “Do I Really Have To Think About Keywords?”

  1. Dave says:

    Just submitted my first article to your service!

    Thanks for the tip on consistency, i’ll keep it up for sure!


  2. Steve Shaw says:

    Hi Dave,

    Congrats on the first article submission! Yes, just being consistent with your article submissions will take you a long way.

  3. nazar says:

    Thanks i am submitted for my first your site..

  4. Julia Gray says:

    Key words have always been an issue for me. I still now after several years do not quite understand fully about keywords ~ but I am learning.

  5. Rajesh Kumar says:

    How much article should we try to submit in how much direcories each month? Is it a good idea to use already published article for guidelines for new article as it is not possible to get fresh ideas everytime for everbody?

  6. Steve Shaw says:

    Hi Rajesh,

    With a service like which has a large distribution network, I would recommend somewhere between 1 and 8 articles a month.

    Each article should be unique and freshly written–the reason why a publisher would accept your article is because it adds value and is helpful to his/her readership. If you have already submitted the same article or a very similar one, then there is no benefit to the publisher. You need to come up with fresh ideas for articles at a steady rate, but of course your articles will all be on the same general topic (the same topic of your website).

    I hope that helps!

  7. cheryl rushton says:

    Hi Steve

    Thank you so much for this article. It has SO put my mind at rest. I have just joined your fabulous service (have an email config issue which your support team are dealing with for me.) and am under the care of the two Neils. However I find the whole keyword research thing a bit of a head blag. Your article has helped me to realize that for me its become a bit of an obsession and holding me back with my blog writing AND my article writing because I can’t seem to post anything until I feel the keywords are perfect. I think sometimes when we’re fairly new to this we can try a little too hard. I need to chill out a bit!
    Thanks again

  8. Steve Shaw says:

    @cheryl rushton: Hi Cheryl,

    Yes, I remember what it was like when I was starting. It can get overwhelming sometimes, but just go at your own pace, get used to writing helpful articles, and submit articles consistently.

    You sound like you already know what your keywords are, and I would guess that with just having that them in the back of your mind that you will unconsciously and without any effort write articles that are keyword focused…but don’t stress over it, as you’re doing great just to be learning how to write and submit articles.

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