- article submission service | article submitter
Do You Give Your Articles A Cool Off Period?
Published By Google+

In the online world where publication can take place immediately, it's easy to overlook one of the most important parts of the writing process–the cool off period. 

What's the cool off period?

Well, after you write your article it's a great idea to set it aside for at least a day or so before you submit it.

What should be happening during that cool off time?

When we're in the heat of the writing process we can get so used to looking at our article that obvious mistakes escape our eyes. We also get used to reading and re-reading our article to the point where awkward sentences and phrasing may start to sound normal to us. 

Taking a step back from your article gives your mind a chance to rest.

Really, you may leave your article thinking, "This one is perfect–I'm absolutely certain that I've proofread it backwards and forwards and there are no mistakes here!"

Then, after being away from the article for a day or so you look at it again, and it's like you're seeing it for the first time.

You say, "Where did all these errors come from? I forgot to put a conclusion to my article! Can you believe that embarrassing typo in the title that I almost sent out to publishers?! Thank goodness I caught these before submitting!"

I know how tempting it is to whip out an article and then right away submit it for publication–we all love immediate gratification! 

But article marketing is not like other forms of online publishing where you can readily make your corrections at the drop of a hat. 

If you make a mistake on a blog post, all you have to do is edit the post and re-publish–no harm done. 

If you make a mistake on your website content, same thing–correct it and no harm done.

But remember, the article you submit will (hopefully!) be picked up for reprint by tons of websites over which you have no control potentially for years to come.

This means that even if you recognize errors after you submit your article and try to do a correction, you won't be able to make corrections to your article on the sites that have already picked it up for publication. 

And that means that for a long time (perhaps forever!) there will be typo laden articles with your name attached to them floating around the internet for the world to see. 

So, I encourage you to think of your articles as a product that you're sending out to customers, a product that needs to be as near to perfect as possible.

I am learning to let my articles "cool down" more and more, and I tend to enter an article into, and then wait a day or two to submit it. Then I read over it with a critical and fresh eye pretending to be a reader who stumbled upon my article. 

It helps a lot–I often make changes in those few moments before making the final commitment to submit, and I send my article out with a lot more confidence that it's a product I'm proud of. 

Question for you: The cool down period is a little bit of discipline that we article marketers need to learn to embrace–do you do it? 

NOTE: Please be aware this content may now be outdated. For the latest quality content on how to build massive publicity for your website, please go to The vWriter Blog - Helping Businesses Grow Traffic, Build Engagement, and "Be Everywhere"

4 Responses to “Do You Give Your Articles A Cool Off Period?”

  1. So glad I read this advice! That happens alot & I see many articles online that have these typos.
    This also happens with designing too!

  2. Anne says:

    That’s so true, I have noticed when I publish content on my blog I sometimes need to go back in & fix the smallest of things I missed even though I read it over & over again.

    Thanks for reminder & good idea to let it cool down first :)


  3. Darren says:

    I should try that, I usually try and get them out the minute they’re done

  4. Anna says:

    I have noticed it in the past but you are right – I didn’t give it the importance it deserved. I noticed it especially during submissions. Sometimes the process of varying text and titles and resource boxes can become very tiring and you can miss errors in your hurry to get it done and out of the way.

    But if you do most of the submission process first, but don’t submit, and then come back later for the final submission, its much better. You can review your article for errors with a fresh eye, without having just spent the last 20-30 minutes submitting it, and thus feeling impatient to get the article done.

    Also when I do sentence variations I sometimes pick up typo’s I would have missed.

Leave a Reply

Search Blog
Recent Posts