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How To Submit Articles with Keywords, Lesson 5: Linking Back To Your Site
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Keywords that link back to your website offer you a powerful way to communicate information about your site to Google.

We’re in lesson 5 of our keywords tutorial, and we’re covering how to use your keywords when linking back to your site.

Your list of main keywords are the ones that you’re going to be linking back to your site with, in the following ways:

The HTML Resource Box

My article submitter, SubmitYourArticle.com,  allows you to set up what’s called an HTML resource box, where a bit of HTML code–that is the code behind web pages–lies behind the text in the resource box and allows keywords in the resource box to link back to your website.

You can see an example here of a resource box plucked at random from the SubmitYourArticle.com article directory, where the author is linking a couple of his main keywords to his site at debtfreemaster.ca.

You can click this image to make it bigger.

To set this up for yourself, all you need to do is highlight the keyword in your resource box that you want to link, click the link icon on the toolbar for the HTML resource box field as shown in the example below, enter the URL of the page you want to link and then click OK. You’ll then see the keyword then becomes linked.

What this means is for sites that accept such HTML code in the resource box, your article will be published with the keyword link linked back to your site and as previously explained, these keyword links help search engines like Google understand what your site is about. When it’s clearer to Google what your site is about, it helps your ranking for those keywords.

Now some final tips on this…

Keep It Natural

Note that it’s important not to always link back the same keyword phrase or it starts to look unnatural; you need to keep it natural. What you need to do is cycle through the main keywords that you’ve researched and even link back to different pages on your site so that search engines get a rounded picture of what your site is about.

So, if for example you submit eight articles a month for a particular website, you might have a couple linking back using your top keyword and the others linking back using one of the other main semantically related keywords that you have researched.

What’s A Naked Article?

Submityourarticle.com also gives you an even more powerful way to link back to your website, using what we call Naked Articles.

A Naked Article is essentially an article published on a blog, and the blog will be related in content to your own website so links back to your site will be relevant, which is crucially important. The article won’t appear as it would on a normal article directory though.

Instead it is “stripped” (hence the “naked” part) Â of normal author attribution, and there will be no resource box at the end. In effect a Naked Article appears no different to a blog post the blog owners may have written themselves.

So how do you benefit?

Where do your links come from?

Instead of linking from the resource box you have a link or two back to your site from the body of the content itself.

You add the links in the same way as we’ve seen with the HTML resource box. So you highlight the words you want to link, click the link icon and enter your URL, but the links are only used or will only show when your article is sent to blogs and published on a blog.

When the same article is sent by SubmitYourArticle.com’s distribution system, to say an article directory or someone on our e-mail list of publishers for example, the links won’t appear at all in the article body, and instead the resource box will be sent as normal and the article will look as normal and so on.

The Advantages of Naked Articles

Naked articles give you some distinct advantages as the producer of the article, and it is also advantageous to the owner of the blog as well.

For you, you get a link back to your site from a highly relevant website. Relevancy is very important and plays a big part in how much value back links have in terms of your SEO and a naked article link is a lot more valuable than a link from say a generic big article directory with articles on all manner of topics.

Your link also appears higher up the page than a link from a resource box would, with resource boxes typically published at the very end of an article and consequently low down the page. This gives the link higher value again and also more potential click-through from readers of the blog post. This works in the same way that the higher you are in the SERPs, the more click-throughs you get.

But the blog owner gets advantages too, with them winning too of course, you stand to get published more widely and build up links more quickly than you might otherwise; so it’s certainly in your interest for them to get advantages out of this too.

For example, they get relevant content entered then on auto-pilot, effectively meaning they don’t have to worry again about keeping their content fresh. It also means that the content can appear as a normal blog-post, so it looks as if they could have published it themselves rather than using a free reprint article and importantly the links out from the content also benefits their own SEO.

Essentially, because they are linking out to other relevant content and providing more value to their visitors, the search engines like that and will reward them accordingly with higher rankings.

Need Blog Content?

Incidentally, if you have one or more blogs and are interested in receiving high-quality content automatically, in the ways that we’ve discussed here, just go to SubmitYourArticle.com and click on one of the links for publishers or publisher login. All you have to do is register with our publisher dashboard and you can then enter as many blogs as you like into the system.

Related Resources

This is where you can find all 6 parts of this keywords tutorial series.


NOTE: Please be aware this content may now be outdated. For the latest quality content on how to build massive publicity for your website, please go to The vWriter Blog - Helping Businesses Grow Traffic, Build Engagement, and "Be Everywhere"


3 Responses to “How To Submit Articles with Keywords, Lesson 5: Linking Back To Your Site”

  1. Louisa Douwes Dekker says:

    Hello there
    Your information is hugely valuable, I cannot thank you enough. I write 25 unique articles a month for a site. I have 20 long tail keywords. My anchor text for 20 of the articles should then contain the long tail keyword and then, because I need variety, for the anchor text for the other five articles, I would include a semanitcally related keyword? Is this correct? Please respond.

    Thank you.

    Louisa

  2. Steve Shaw says:

    @Louisa Douwes Dekker: Hi Louisa,

    You can use a semantically related keyword for the other 5, if you like, or you can start to cycle through your list of 20 phrases again. It would be fine to just take that list of 20 long tail keywords, write an article around each keyword, and then go through the list again and again. Your list is long enough that you have variety.

    Hope that helps!

  3. Jessica Lowe says:

    Quality work as usual. Bookmarked!

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