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Are You A Beginner At Marketing With Articles? I Need Your Help!
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I am aware that there are folks of various levels of experience with article marketing who read this blog.

Some of you have been marketing with articles for several months or years, and you feel like you have things under control.

Others are in the beginner or pre-beginner stage, and you really just need the basics.

I try my best to write for people at every level of experience, but sometimes I feel myself repeatedly gravitating to the more advanced topics.

That’s a shame, because I actually LOVE teaching article marketing to complete newcomers.

Newbies, I need your help!

  • What do you need/want to know about article marketing?
  • If you have an interest in marketing with articles and you have not started yet, what is holding you back that I can help you with?
  • Is there one basic beginner area that just has you stumped? Tell me, please!
  • Are there any questions about how article marketing works that have been keeping you up at night? (Or just plaguing you during the day?)

This call for help is directed to beginners–those who have just started article marketing and those who have not started but are thinking about it.

I appreciate your input!

NOTE: Please be aware this content may now be outdated. For the latest quality content on how to build massive publicity for your website, please go to The vWriter Blog - Helping Businesses Grow Traffic, Build Engagement, and "Be Everywhere"

12 Responses to “Are You A Beginner At Marketing With Articles? I Need Your Help!”

  1. bob says:

    I’ve been working a course I recently bought and the first step is to write 10 articles to Ezine with the intention of getting a platinum rating. The biggest problem I have is coming up with topics that will do the job. Since I don’t have a niche I’ve been writing about some of my experiences as a carpenter, cooking recipes, and cross country skiing but I’m not sure how any of these will be received without a resource box. Also after reading your post on “better titles” I realized I don’t have any keywords to use either in the title or the body of the articles. And now I’m stuck for ideas for the remaining articles I need to complete. Do you have any suggestions or input?

  2. Steve Shaw says:

    @bob: Hi Bob,

    Thanks for your question, and I’m happy to map things out for you (I’ll elaborate on these ideas in an upcoming post).

    1 – First, what are you hoping to get from article marketing?

    Most people do article marketing because they have a website that they want to promote. Article marketing is a little different than submitting articles to a magazine or newspaper–when you do article marketing, you have a specific reward that you are after.

    The big deal with article marketing is the resource box–that is where the author gets compensated for the article. Without the resource box, you really have to think, “What do I hope to get from writing and submitting articles?”

    I look forward to hearing more info from you about that.

    A few other bits of info (and I’ll elaborate on these further in an upcoming post)…

    2 – Be thinking about a niche that you would like to specialize in.

    3 – After you decide on your niche, the next step is developing a website. You need a website that has quality content related to your niche.

    4 – Then you do article marketing. Your topics would be related to your general niche.

    5 – Do keyword research–the keyword research will be specific to your niche.

    I have so much I want to say, but it’s hard to put all the info in a blog comment :)

    Let’s just leave it at this for now–I love your questions, and I’ll be developing a new blog post that more specifically addresses your comment.

  3. Tom Tinney says:

    I’m a new client of yours. I have never done any article marketing. Right now I’m reading the Article Marketing pdf you sent. Its helping.

    My largest need is , critique of actual articles. I just wrote my very first article. I’m waiting to get 5 or 6 more. It takes me a long time, hours and hours, just to write one article.

    But no matter how many courses and pdf’s you study, only by having a professional or a successful article marketer critique the articles can I really “get-it”. So Quality of content that sells with coaching is my greatest need. And what to do in the meantime while I save up for the fees! Tom Tinney

  4. Steve Shaw says:

    @Tom Tinney: Hi Tom,

    Glad to welcome you on board :) I’m glad that the pdf is helping you. Yes, I know when you first start writing articles, it can be a painstaking process. I remember when I first started, it would take me upwards of 7 hours (!!!) to write an article that I wanted my name attached to.

    A few suggestions (and I will flesh these out in an upcoming post):

    1 – Write an article–your first ones may take you longer than you think.

    *Pick a very specific topic, something to teach your readers.

    * Make an outline–nothing fancy, just jot down some ideas that you’d like to include in the article.

    *Then flesh it out. Get a first draft written. Put it away for 24 hours.

    *A day or so later, pull the article out again. Proofread for grammar and spelling.

    2 – When you have one article written, then enter it into the system and submit it. You will feel good knowing that it’s done and off of your plate. You don’t need to wait to submit 5 at one time–just submit the articles as you get them written, and that will be an encouragement to you.

    Do not expect Nobel prize quality literature with your first articles. I think that’s why it used to take me 7 hours! I had such high expectations, and that’s not a bad thing, but it can make things go slower than they need to.

    You might enjoy this article about the value of getting articles under your belt, getting experience with writing, and not obsessing over one article.

    Thank you for your input–your questions have got me thinking… And I hear your request for professional coaching to go along with the service. Let me think on that!

  5. Terry says:

    Hi Steve and thanks for the opportunity to vent my spleen. Nice to know there are some out there who actually want to listen to us who are toddlers in the vast, spooky game of ‘article marketing’…

    Your Q. What do you need/want to know about article marketing?

    A. I`d really like someone to explain how article writing fits together with marketing and how it actually help me if I don`t have a product or service. [don`t forget, I'm a beginner].

    Q. Is there one basic beginner area that just has you stumped?
    A. Not just one area, answer Q1 and I may be able to extrapolate.

    Q. Are there any questions about how article marketing works that have been keeping you up at night?
    A. answer Q1 ?

    I have yet to find a publication which can explain the start and finish of A.W.

    I have no specific subject that I know of to write about.
    I have no product to push.
    I guess this means I’ve fallen at the first hurdle huh?
    I love to write, and I love to research and write,….reminds me of those halcyon days at University.

    Any help at this stage Steve would be most beneficial to me anyway.

    Floundering around, wondering which way is up and yet know all the time that there is something out there which is staring me in the face.

    Thanks for listening to my rant,……..maybe you can help?

  6. Steve Shaw says:

    @Terry: Thank you very much for your question, Terry.

    How can article marketing help you–great question.

    The main purpose of article marketing is to market a person’s website. When we say “market a website” mainly we mean that you are doing some activity that will result in a higher search engine ranking for your website and more visitors to your website.

    By submitting articles, you are bringing more attention to your website.

    That is the big, overriding purpose of article marketing.

    Do you have a website? Perhaps not, and if that is the case there will be a limit to how helpful article marketing would be to you.

    The very first step towards doing article marketing is almost a pre-step–you need a website.

    If you don’t have a website and don’t want one, and you simply love to write, there are some benefits that article marketing can bring you. For one thing, it’s a great way to establish yourself as an expert in a particular field.

    But really, for the maximum benefits, you will need to do a few steps before beginning.

    First you need to zero in on a topic. Then create a website on that topic filled with valuable information. Then you’ll be ready to start article marketing!

    I hope that helps!

  7. M. Michael says:

    I have a training program to sell and a website to which I would like to drive more people. But, I am a writer as well. I see more and more embarrassing examples of essay writing out there on the web and that bothers me. One bad example was an essay on How to Write an Essay that was trying to drive people to a prewritten paper site. I’ve seen other articles like that which were more than a mess (undoubtedly restructured to alter content re. search engines.) I realize the focus is on the “numbers game” business to get hits on a website and make money. If, as an established writer, I took advantage of a company to submit articles for me and they had a computerized process, or whatever, to restructure an article I’d written, how likely is it that I would find my name attached to very poorly restructured pieces? How could I monitor this?

  8. Steve Shaw says:

    @M. Michael: Hi Michael–great question, and I’m glad that you are thinking in the direction of producing high quality content that you can be proud to call your own.

    You want to submit high quality articles–so do we. Our success depends upon that, because we are known for our extensive distribution network of publishers who for the most part have specifically requested to receive content from our members. Publishers want our members’ articles, because we are known for distributing quality content that will be valuable to their readers.

    When you submit an article through, as far as creating article variations, you have 3 options:

    1 – You could opt not to create any variations. In that case you would write and submit a high quality article, and our professional editors would review it to see if it met our editorial guidelines. If it does, then the article is distributed to our network. If it does not, then the article is sent back to you so you can make the appropriate changes.

    2 – You could use one of our in-house article variation creation tools, such as ArticleLeverage (standard version). More info on that here.

    3 – You could use our new Advanced ArticleLeverage tool, which allows you to use spinner syntax to create variations. This functionality is still in beta and not part of our advertised service, but upon joining, if you let us know that you’d like to use Advanced ArticleLeverage, we’ll get you set up to try it out.

    Articles created with Advanced or standard ArticleLeverage still have the same quality requirements of articles that do not have any variations. Our system does not really “create” the variations for you–you create the variations using our system, and you can preview how your article variations will look before submitting the article. You are completely in control of how your article looks and reads.

    That is how you could use an automatic article submitter and monitor the quality of your articles.

    Any questions, just let me know.


  9. I started article mrketing less than 2 months ago and have seen some top 10 Google rankings for targeted keywords already. I have been reading heavily on it and have got a lot of really useful information (a lot from this site) but there’s one thing I have seen a few times that is a little vague.

    A number of places say that is so important for SEO that you should manually submit your article to them. None of them say why.

    Do you have any insight on this? Thanks.

  10. Steve Shaw says:

    @Ferenc Scobie: Hi Ferenc,

    That’s great to hear about your excellent results already.

    Now on to your question:

    A number of places say that is so important for SEO that you should manually submit your article to them. None of them say why.

    It sounds like whoever said that is assuming that an automatic submission will not work to EzineArticles. The only reason I can think of for that statement would be the rumor that Ezine requires that they are submitted to first, before any other publishers.

    I have never experienced this myself or heard of any of my clients (who use experiencing declines for this reason.

    Ironically, the only people I have ever heard say that they had an article declined by due to it not being published there first were people who did manual submissions. Maybe they were manually submitted to several sites and they didn’t submit to EA first?

    At, we submit to as a priority, and that is working well for us. We are an automatic article submission service. When we submit to EzineArticles, from their side it appears as a manual submission (we use your own personal login to gain access to the site and submit directly to your own account). We haven’t had any probs submitting to EA automatically.

    Ferenc, I hope that answers your question!

  11. Stephen Jeske says:

    I keep hearing contradictory evidence about article marketing. Some say it works, some say it doesn’t. Some say there’s only three directories worth submitting to. Still others say it’s a waste because they don’t generate any traffic. Confused? You bet!

  12. Steve Shaw says:

    @Stephen Jeske: Hey Stephen–I love your question. I know it can be confusing, and I want to help. I’m working on the answers to your questions and will turn it into an upcoming blog post (or two).

    (I’ll also try to remember to put a link to the post here…remind me if I don’t!)

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