- Go Keyword Crazy: How To Sabotage Your Article Marketing #10
This is the thrilling conclusion 
of the 10 part series How To Sabotage Your Article Marketing…And What To Do About It!
We're all in the same boat here–all of us are at various stages of learning how to market and drive traffic to our websites.
If you're like most folks, when you first start marketing your website you probably didn't have any idea about any of the SEO stuff, such as keywords.
Then after a while, you learned what keywords are and what their purpose is, and you got the general impression that you're supposed to be using keywords in your website and in your article marketing campaign.
Perhaps you've overheard bits and pieces of information, such as "use your keywords in your articles to attract Google's attention" and "putting your keywords in your titles is extra effective."
And then you take that information and try to do the best you can with it.
No one can blame you for that–even the most experienced SEO junkie is constantly learning, constantly trying to figure out how things work.
But I have to tell you, I see more articles than I'd like to admit that look like they've been peppered with a keyword machine gun, with keywords just sprayed throughout the title, the article body and the resource box with no attention to the writing quality and educational content.
This is not what you're going for!
When it comes to keywords, balance it the key.
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Author: Steve Shaw
Date Posted: August 25th, 2008
Tags: article distribution service, article marketing, keywords, SEO, submit article, submit articles, writing
Categories: Writing, Article Marketing, HowTo, SEO, SubmitYourArticle.com Info
Comments: 1 Comment
- Run Out Of Stuff To Say: How To Sabotage Your Article Marketing #9
This is Part 9 in the 10 part series How To Sabotage Your Article Marketing…And What To Do About It!
You may have been running strong with your first few articles, coming up with ideas for your articles pretty easily, but I think pretty much everyone at some point runs into a writing inspiration brick wall that has us saying:
"Um, I think I've written about everything I can possibly write about in my niche."
And this is when an author does one of the following:
a) Gives up
b) Starts writing off topic articles (and we know that that is a no-no!)
c) Finds a way to tap into a limitless supply of article ideas
Let's choose option "c", shall we?
Yes, our imaginations run thin every now and then, and no, it isn't easy to come up with article ideas sometimes, but I promise you–no matter what the topic of your website, you can always generate new and interesting ideas for articles IF you follow these guidelines…
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Author: Steve Shaw
Date Posted: August 22nd, 2008
Tags: article distribution service, article marketing, free reprint article, free reprint articles, HowTo, SEO, submit article, submit articles, unique article, writing
Categories: Creativity, Writing, Article Marketing, HowTo, Productivity for Writers
Comments: 13 Comments
- Phone In Your Content: How To Sabotage Your Article Marketing #6
This is Part 6 in the 10 part series How To Sabotage Your Article Marketing…And What To Do About It!
Article marketing is where art, craft and technology meet.
When we think of SEO and technology, we sometimes think that things are super-complicated, that you need to think like a machine, but actually that couldn't be further from the truth!
Your ability to write a thoughtful article is much more crucial to your success than understanding the technical stuff surrounding article marketing.
Surprisingly though, sometimes the area where people slip up the most has nothing to do with technology, but involves more the "art" and "craft" part of the equation. Instead of producing well-written educational articles, folks can fall into the habit of phoning in content.
To determine if you've fallen into this trap, let's look at the 2 areas where "phoning in" of content occurs:
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Author: Steve Shaw
Date Posted: August 15th, 2008
Tags: article marketing, grammar, SEO, writing
Categories: Writing, Article Marketing, HowTo, SubmitYourArticle.com Info
Comments: 5 Comments
- Keywords Are Like An Old Fashioned Library Card Catalog
Finally someone explains keywords in a way that strikes home with me–by using a Dewey Decimal metaphor!
According to Lorelle:
"When the writers and publishers of books in libraries wanted to get into those index card catalogs, they would provide the libraries with key words to help classify the books. The Dewey Decimal System allowed numbers to be assigned to books which represented their “categories”. The numbers and key words were carefully typed up on the index cards and filed alphabetically with cross references by title and author, allowing the public three ways to find a book.
You, as a website author or blogger [or article marketer], are responsible for providing the “key words” to help categorize your web page in the database of search engines."
Aha, that makes total sense to me, and it's fun to remember back to the olden days when the library card catalog was in a huge cabinet with a bunch of tiny drawers. This makes the whole "what is a keyword" question much easier to understand.
Author: Steve Shaw
Date Posted: April 14th, 2008
Tags: keywords, SEO
Categories: Article Marketing, HowTo, SEO
Comments: 2 Comments
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