Article Marketing Blog Article Directory Article Submission Service Member Login
 
October 5, 2009

Should You Use A Pen Name?

26

writing under a pen nameWhen you start submitting articles, you will need to decide on an author name.

You have two options:

1) Your real name.

You would use your real name if you have no other reason for changing it, or if you would like to become known as an expert in your niche.

Using your real name adds a level of authenticity that a pen name sometimes misses.

If you do use a pen name, it’s a good idea to try to make it sound real.

2) A pen name

A pen name (aka alias), is a fictional name adopted by an author.

Here are some reasons why authors use pen names:

*To be more memorable. Maybe your real name is very common and you’d like to have a name that stands out more.

*To come across as being a person of the opposite sex.

*To differentiate other writings you may have done on other topics.

*To avoid overexposure.

*Your name may happen to be the same as that of a well known writer (Stephen King, Mark Twain, etc), and you may change your name so as not to confuse readers.

*For some reason you want to conceal your identity.

In article marketing, there is nothing wrong with using a pen name if you feel so inclined.

If you decide to use a pen name, keep these guidelines in mind:

*As I said before, it helps to make your pen name sound like a real name, rather than an obviously fake one.

*Use a first name and a last name.

*Avoid silly names. If your name sounds like a cartoon character or some kind of alter ego or computer avatar (Mr. Zebra, Party Animal, Website Guru, Cupcake Girl, etc), it can make it hard for a reader to take you seriously. Remember, you are writing educational articles, and your goal is to provide helpful information to your target market.

*Don’t try to play a name off of your topic–like if you’re writing about “Lord of the Rings”, using a name like Frodo Hobbit is a bit too obvious.

*Do not try to morph your business name into a pen name. I’ve seen folks try to do this, and it is not very subtle and it doesn’t sound like a real name at all. It can also get your article declined for being promotional.

*A website addy is not a pen name, so you can’t say that your pen name is ExtremeCars.com or anything like that.

What is a good pen name?

A name that sounds real. Use a first and last name.

If you have no real reason to use a pen name, then use your real name. The choice is up to you!

Photo by pareeerica

Post to Twitter Tweet This Post to Delicious Delicious Post to Digg Digg This Post to Facebook Facebook Post to StumbleUpon Stumble This

PS. Free report! Grab a free and comprehensive blueprint on how to attract sustainable, dirt-cheap, long-term targeted traffic through the power of article marketing - just click here.


Get regular updates and keep in the loop ... follow Steve Shaw

Print This Post Print This Post

Comments on Should You Use A Pen Name? Leave a Comment

October 5, 2009
Reply

Sean Durrant @ 2:12 pm #

I feel happier if people use their real names.

It’s not only nice to know who you are dealing with but additionally it shows me the other person has some faith in themselves.

October 7, 2009
Reply

Peter Nisbet @ 9:35 pm #

I am an article ghostwriter, and am often asked to submit the articles I write for my customers. Those directories that don’t permit pen names are a pain, because I cannot submit under my customer’s name.

I also run a number of businesses, and don’t always want to use my real name in them all, so I write some of my own stuff using a different name to my professional writing name.

It’s not always as clear-cut as some appear to believe.

October 9, 2009
Reply

bryant suggs @ 4:55 am #

At this point and time , I’m comfortable using my real name. I can also see reasons why some people may want to use a pen name
Tkx,
Bryant

Reply

Fitness Daddy @ 6:20 pm #

I wish I had read this a year ago when I launced a retail website in the womens designer luxury niche. Also I think over exposure is another reason why a pen name can come in handy. As entrepreneurs who have our hands in different pots, using your real name can lead to customers thinking you’re a jack of all trades and not a specialist. Like Peter mentioned in the comment above, it can be a pain in the posterior quadrant submitting to article directories that don’t allow different names. I guess a way around this would be to open multiple accounts.

Thanks for sharing

Reply

Vernette Carbon @ 7:16 pm #

You can’t always use your real name is you’re writing articles on various topics and promoting lots of different products and services. You might be an internet marketer and let’s say you’re promoting a bacterial vaginosis product, which has nothing to do with internet marketing. I think it’s best to keep those two separate and use a pen name for the latter.

Reply

Paul Tooley @ 7:41 pm #

I use pen names for branding. When I am writing about health I use one name, but if I am writing about Affiliate Marketing I use another, that way people will associate the name with the brand of articles I write. Hopefully they will be of such quality that I the name will stick.

Paul

Reply

Bill @ 7:48 pm #

One of the topics I will be writing on is a woman’s item and I can see the comfort factor if I assume a woman’s pen name. A pen name is an absolute necessity. With the ability of people to gather information on someone I try to conceal my address and other personal information as much as possible. The world is not what it once was.

Reply

Terra Mar @ 7:57 pm #

I go back and forth. I have reasons for using a pen name. Some of the topics I write on like going through crisis or cancer I prefer to do under a pen name. But then I miss my given name. Sigh. Double edged pen?

Reply

Franck Silvestre @ 8:16 pm #

I also use my real name for my businesses.

I use my second name as a pen name for some niches because I don’t want people who are in these niche to find me as an Internet marketer… for obvious reasons.

Franck
the Body Guard marketer

Reply

Kris Varma @ 9:57 pm #

When writing on a subject one is professionally or personally familiar with, I believe that one should put their real name to the article.

However, when writing something that they have researched and written out of interest or to create a revenue stream, etc, one could consider using a pen name.

Reply

James C. Tanner @ 10:27 pm #

I wrote from the age of 16 until I was 46 years old under a pen name which even my children and closest family members still, to this day, don’t know. I have loved the anonimity that came with this. I could be as controversial as I wanted to in my writing and never have to worry about backlash. It was great.

The first time I published under my real name, my email box flooded with people who wanted to argue, or voice differing opinions.

If you want privacy, pen names are a great way to go.

James C. Tanner

October 10, 2009
Reply

Marcia @ 12:22 am #

Another reason someone (particularly internet marketers) might want to use a pen name is to keep others from finding what hot niches they are in.I plan to do this in some niches I’m working on now.

Reply

Lian Vaiphei @ 1:50 am #

As an Internet marketer, I try to maintain flexibility. I don’t concentrate on a particular niche.

Using a pen name and establishing an expert status on the niches I am involved in comes off quiet handy.

Lian Vaiphei

Reply

Jonathan @ 2:06 am #

A pen name can be a great idea. I use them if I am writing about a topic that is not my core. There are certain topics that I want to be known for, i.e., marketing,consulting,etc. I run websites in various niches and use a pen name on them. You can’t tell, it is a “real” sounding name, I even have an email address set up and reply as that identity if you write to me. I just don’t want my real name associated with these sites, they are all legitimate and sell quality products, but before long I will sell the sites and don’t want my name on them.

Reply

Dax L'Amour, Ph.D @ 2:57 am #

If you’ve been published and sold many books previously…and had a group of money-grubbing
relatives…or an ex.. knocking down your door for a “piece of the action”, then it
might be a good idea to make a run with a pen name, just to see if they pick up on it.

If not, then you have a clear road ahead with no one
phoning or visiting wanting a “share” of your efforts.

Reply

David Walshe @ 4:17 am #

The main reason I use a pen name is because I’m writing for multiple sites across many different subjects.

To me, a different name is a must to establish and maintain credibility. Readers will be doubtful if you try to position yourself as an expert across multiple topics.

Reply

Craig Sowerby crai @ 5:46 am #

I my self am about to set up another niche site and will be using a pen name. I don’t see a real problem behind a pen name. If you have many sites running different businesses then you may want to keep your own identity a secret.

It is the person behind the business that should care about the customer not the name. If the customer is treated right then it should not really matter what they are called. Unless of course the pen name is offensive or not appropriate.

Craig

Reply

Joy Healey @ 11:35 am #

I write in several different niches and have made the mistake of NOT using a pen-name. I wish I could turn back the clock :-)

Joy

Reply

Jessie Parker @ 2:44 pm #

If your real name is on your website or is part of the name of your website, and you are linking to that website, it would then make no sense to use a pen name for the article that links to your website!

Reply

Donna Bush @ 2:47 pm #

I have always used my own name but after reading this article I thank that I might use a pen name on some of my articles.
I thank it will be a good test just to see what happens.

Thanks
Donna

October 11, 2009
Reply

Ozcan @ 6:57 am #

I can add another 2 points to already a great identicle.

1. Another good point to add to the list perhaps maybe to stop identity thieves from knowing too much about the real you

2. This second point deals with people who write articles to drive traffic to their niche website that show 3rd part ads and anytime someone clicks on ad on that website the owner of the site gets a little commission. So, its to protect those owner-sites from loosing their accounts with ad companies.

Reply

Aaron Siegel @ 4:53 pm #

I have never had an article declined while using my business name as the pen name. I think it’s far more important that your article content be of good quality than the quality of a pen name.

October 12, 2009
Reply

David Ashton @ 9:48 am #

I believe if you become really famous then a pen name would be ideal.

If you have several websites and they all offer different services then it can confuse some as some can’t believe people can multitask and be good at several things at the same time.

Thanks for the tips.

October 14, 2009
Reply

Gail @ 11:49 am #

Some interesting food for thought here.
Thanks.

October 19, 2009
Reply

Winn @ 4:22 am #

This is a great example of how a good post can present ideas, foster discussion, and end up with a rich mix of content from diverse readers who share common concerns. Nice!

January 6, 2010
Reply

Matthew C. Kriner @ 5:17 pm #

I found your site on technorati and read a few of your other posts. Keep up the good work. I just added your RSS feed to my Google News Reader. Looking forward to reading more from you down the road!

Leave a Comment

Click here to cancel reply.

Fields marked by an asterisk (*) are required.


Steve Shaw

Categories

  • Affiliate Marketing
  • Article Marketing Tips
  • Article Marketing Writing
  • Article Templates
  • How To Find Article Topics
  • How To Submit Articles
  • Keywords and Article Marketing
  • Local Business Article Marketing
  • Podcast – Article Marketing Strategies
  • Productivity for Writers
  • Resource Boxes
  • SEO Article Submission
  • SEO Article Writing
  • SubmitYourArticle.com Info
Customer Service Rating by LivePerson

Recent Comments

  • Andy Mason on Article Marketing Tips for Keywords Lesson 4: Finding Long-Tail Keywords For Your Articles
  • payroll software on Free Blog Posting System – How To Get A Steady Stream Of High-Quality Content Auto-Posted To Your Blog …
  • Keyword research tutorial released by SubmitYourArticle.com | greek-yogurt.org on Article Marketing Strategies: Keywords Tutorial Starts Here…
  • Ian on Article Marketing Tips for Keywords Lesson 4: Finding Long-Tail Keywords For Your Articles
  • Greg on Article Marketing Tip: How To Teach A Ghost Writer To Write In Your Own Style
SubmitYourArticle.com - article distribution for massive traffic

Recent Posts

  • Article Marketing Strategies: Keywords Tutorial Series Wrap-Up!
  • Article Marketing Tips for Keywords: Lesson 6, Using Long-Tail Keywords
  • How To Submit Articles with Keywords, Lesson 5: Linking Back To Your Site
  • Article Marketing Tips for Keywords Lesson 4: Finding Long-Tail Keywords For Your Articles
  • Article Marketing Strategies, Lesson 3: Choosing Keywords For Your Niche
  • Article Marketing Tips Keywords Tutorial: Lesson 2, Main Keywords and Long-Tail Keywords
  • Article Marketing Strategies: Keywords Tutorial Starts Here…
  • Article Marketing Tips: Should I Use Quotation Marks When Searching For My Keywords In Google?
  • Article Marketing Strategy: Which Is More Effective-A Blog Or Article Marketing?
  • SEO Article Writing: How To Do Keyword Research
  • SEO Article Writing: How Can I Get A Higher Ranking For My Articles In Google?
  • Article Marketing Strategies: Will Directories Decline Articles That Already Appear On My Own Site?
  • Guest Post: Profitable Content Creation – Content Is Cash and How to Get Your Fair Share (About Time, Right?)
  • How To Submit Articles: Can My Articles Be The Same As Content On My Own Site?
  • Article Marketing Tip: Lasso Prospects and Google with a Problem Solving Title

Syndicate

Subscribe to our RSS feed

RSS Steve Shaw’s Latest Articles

  • How To Submit Articles: De-Mystifying The Resource Box
    Has the idea of a "resource box" seemed so complicated and mysterious that you've put off writing articles because you didn't know how to create one? If so, you're not alone. I want to assure you though that it really is a paper tiger! This article will tell you everything that you need to include in your resource box so that you can […]
  • Article Marketing Tips: How To Write An SEO-Friendly Article
    Once you've done the keyword research for your website, you can then use those keywords strategically in your article marketing campaign. By creating keyword focused articles, you'll get much better results from efforts by helping search engines to associate your website with particular keyword terms. This article gives some quick article marketing […]
  • Article Marketing Tip: Lasso Prospects And Google With A Problem Solving Title
    Your title is the very first tool you have for engaging your reader. A well-crafted title can mean the difference between a successful article and one that hardly gets read. Problem solving titles are excellent for attracting the attention of readers and search engines because the title itself mirrors the type of thing your readers would be searching for in […]

Blogroll

  • Article Marketing Podcast
  • Article Submitter
  • Copyblogger
  • Daily Routines
  • Ezine Articles Blog
  • Free Blog Posts
  • Lateral Action
  • Write Now Is Good
  • Write To Done
Use our article submitter - massive publicity for your business

Previously

  • February 2012 (5)
  • January 2012 (11)
  • December 2011 (9)
  • November 2011 (8)
  • October 2011 (9)
  • September 2011 (9)
  • August 2011 (9)
  • July 2011 (8)
  • June 2011 (9)
  • May 2011 (9)
  • April 2011 (8)
  • March 2011 (11)
  • February 2011 (9)
  • January 2011 (9)
  • December 2010 (9)
  • November 2010 (11)
  • October 2010 (11)
  • September 2010 (9)
  • August 2010 (9)
  • July 2010 (10)
  • June 2010 (9)
  • May 2010 (9)
  • April 2010 (9)
  • March 2010 (9)
  • February 2010 (9)
  • January 2010 (9)
  • December 2009 (8)
  • November 2009 (9)
  • October 2009 (4)
  • September 2009 (4)
  • August 2009 (6)
  • July 2009 (8)
  • June 2009 (8)
  • May 2009 (9)
  • April 2009 (8)
  • March 2009 (5)
  • February 2009 (4)
  • January 2009 (6)
  • December 2008 (9)
  • November 2008 (9)
  • October 2008 (10)
  • September 2008 (9)
  • August 2008 (15)
  • July 2008 (7)
  • June 2008 (12)
  • May 2008 (12)
  • April 2008 (11)
Privacy | Legal | Contact Us
Copyright © 2012 Takanomi Ltd. Company no. 5629683. All rights reserved.
Login